Control Group
Control Group's Overview
Control Group was a New York-based technology and design company founded in 2002, renowned for its innovative work at the confluence of digital and physical experiences. They developed cutting-edge solutions for a diverse clientele, including public transit systems like the MTA and retail innovators such as Kate Spade. In a significant move in 2015, Control Group merged with Titan Outdoor to create Intersection Co. This new entity, initially backed by Sidewalk Labs (an Alphabet company), is dedicated to enhancing urban life through technology and media. Intersection has since become a prominent smart cities technology and media company, widely recognized for transformative projects like LinkNYC.
Where is Control Group's Headquarters?
HQ Function
Serves as the central command for Intersection's diverse operations, including strategic planning, product innovation, software development, and overall management of its smart city technology and digital media solutions across North America.
Notable Features:
Situated within the iconic Hudson Yards complex, the headquarters boasts modern architecture, state-of-the-art facilities, and collaborative workspaces designed to foster creativity and technological advancement.
Work Culture:
The work culture at Intersection's HQ is dynamic and forward-thinking, emphasizing innovation, collaboration, and a strong commitment to improving urban environments. It's a space where technology, design, and media converge to solve city challenges.
HQ Significance:
The headquarters' location in Hudson Yards signifies Intersection's (and historically Control Group's) focus on urban innovation and large-scale city projects. It places the company at the heart of New York City's ambitious redevelopment, aligning with its mission to connect the digital and physical in urban spaces.
Values Reflected in HQ: The headquarters reflects values of innovation, urban progress, cutting-edge technology, sustainability (inherent in Hudson Yards' design), and collaborative problem-solving to enhance city living.
Location:
While Control Group was primarily US-based, its successor, Intersection, conducts its main operations across North America, with a strong presence in major cities throughout the United States and select engagements in Canada. Globally, Intersection's functions include the deployment of its proprietary technology platforms, international sales for its digital media networks, operational support for smart city ecosystems, and forming strategic partnerships with municipalities and corporations worldwide to bring innovative urban solutions to new markets. While direct office presence is concentrated in North America, its technologies and partnerships have a broader reach.
Street Address:
10 Hudson Yards, 23rd Floor
City:
New York
State/Province:
NY
Country:
USA
Control Group's Global Presence
Chicago, IL/USA
Address: 20 N Upper Wacker Dr #1600, Chicago, IL 60606, USA
To manage and expand Intersection's footprint in the Midwest, a critical market for urban technology, digital out-of-home (DOOH) advertising, and smart city infrastructure projects.
Philadelphia, PA/USA
Address: 1500 Market St, Philadelphia, PA 19102, USA
Supports local government collaborations, services advertising clients, and drives the implementation of smart city solutions tailored to Philadelphia's urban landscape.
Charlotte, NC/USA
Address: Charlotte, NC (Specific address not publicly listed, operates within the city)
To foster partnerships and deliver innovative urban solutions in Charlotte and surrounding regions, contributing to the area's smart city development.
Buying Intent Signals for Control Group
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Executive Team of Control Group
As of April 2025, Control Group' leadership includes:
Investors of Control Group
Control Group has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Intersection has focused on strengthening its leadership team with strategic appointments. While major C-suite changes haven't been prominent in the immediate past 12 months (as of mid-2024), a key leadership addition in early 2023 bolstered its product division.
New Appointments:
Technology (Tech Stack) used by Control Group
Discover the tools Control Group uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Control Group Email Formats and Examples
Email addresses at Intersection (the successor to Control Group) commonly follow standard corporate patterns, typically utilizing the employee's first name, last name, or initials combined with the @intersection.com domain.
Common formats include [first].[last]@intersection.com (e.g., jane.doe@intersection.com) or [first_initial][last]@intersection.com (e.g., jdoe@intersection.com).
Format
jdoe@intersection.com
Example
80%
Success rate
News and media
Intersection Press • November 2, 2023
Intersection and MTA Announce First-Ever Digital Out-of-Home Advertising Network Across All Four Commuter Railroads
Intersection, in collaboration with the Metropolitan Transportation Authority (MTA), unveiled an expansive new digital out-of-home (DOOH) advertising network. This network spans the Long Island Rail Road, Metro-North Railroad, and Staten Island Railway, significantly broadening digital advertising reach and real-time information display for millions of daily commuters in the New York metropolitan area....more
PRNewswire • October 26, 2023
Intersection, Graham Holdings Announce Expanded Partnership to Accelerate Growth and Innovation in Smart Cities Media
Intersection and Graham Holdings Company announced an enhanced partnership, with Graham Holdings becoming the majority owner of Intersection. This strategic investment is aimed at fueling Intersection's continued growth, fostering innovation in smart city technologies, and expanding its digital media networks across urban landscapes....more
Intersection Press • February 15, 2023
Sheri Hamm Joins Intersection as Head of Product
Intersection announced the appointment of Sheri Hamm as its new Head of Product. Hamm will lead the company's product strategy and development, focusing on enhancing its suite of tools and services that connect cities, citizens, and brands....more
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