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Community West Credit Union's Overview

Total employees65
HeadquartersGrand Rapids
Founded1967

Community West Credit Union (CWCU) is a cornerstone of financial stability and growth for its members in Kent County, Michigan. Established in 1967, this member-owned financial cooperative is dedicated to 'Building Generations of Financial Strength.' CWCU offers a full suite of financial products and services, including personal and business accounts, competitive loan options (mortgage, auto, personal), credit cards, and financial planning resources. As a not-for-profit institution, CWCU reinvests its earnings back into the credit union to provide better rates, lower fees, and improved services for its members, always prioritizing their financial health and the prosperity of the local community.

Where is Community West Credit Union's Headquarters?

HQ Function

The headquarters serves as the central hub for strategic decision-making, administrative functions, IT, marketing, human resources, compliance, and overall operational management for the credit union and its branches.

Notable Features:

The main office is a modern and accessible facility, designed to efficiently serve members who visit and provide a productive work environment for staff. It often reflects the credit union's commitment to technology and member service.

Work Culture:

The work culture at Community West Credit Union is member-focused and community-driven, emphasizing teamwork, integrity, and providing exceptional service. Employees are encouraged to help members achieve their financial goals in a supportive environment.

HQ Significance:

The headquarters is vital as it houses the leadership and core departments that guide the credit union's mission, ensure financial stability, develop new products and services, and support community initiatives.

Values Reflected in HQ: The headquarters' design and operations aim to reflect CWCU's core values: Trust, Education, Service, Community, and Relationships, by being an accessible, professional, and welcoming space.

Location:

Community West Credit Union's operations are primarily focused on serving its members within Kent County, Michigan, and the surrounding local communities. As a community-based credit union, it does not maintain a global physical presence. However, members can access their accounts and services nationwide through participation in the CO-OP Shared Branch and ATM networks, which provide access at thousands of credit union locations and ATMs across the United States.

Street Address:

6650 Crossings Drive SE

City:

Grand Rapids

State/Province:

MI

Country:

USA

Community West Credit Union's Global Presence

Rockford, MI, USA

Address: 6021 West River Drive, Rockford, MI 49341

To serve the financial needs of members residing or working in northern Kent County, offering convenient access to personalized financial solutions.

Hudsonville, MI, USA

Address: 3235 Central Blvd, Hudsonville, MI 49426

To cater to the financial requirements of individuals, families, and businesses in Hudsonville and the surrounding western Ottawa County area.

Grandville, MI, USA

Address: 3101 44th Street SW, Grandville, MI 49418

To support the financial well-being of the Grandville community by offering accessible and member-focused banking solutions.

Buying Intent Signals for Community West Credit Union

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Community West Credit Union

As of April 2025, Community West Credit Union' leadership includes:

Jon Rassmussen - President/CEO
Heidi Syswerda - Chief Financial Officer
Kelly Olejnik - Chief Operations Officer
Jeff Kaiserman - Chief Lending Officer
Misti Lindquist - Chief Growth and Experience Officer

Investors of Community West Credit Union

Community West Credit Union has been backed by several prominent investors over the years, including:

Community West Credit Union is a not-for-profit financial cooperative, owned and democratically controlled by its members. When an individual opens an account, they become a member-owner. Unlike publicly traded companies, it does not have external stockholders; profits are returned to members in the form of better rates, lower fees, and enhanced services.

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Based on publicly available information and recent news, there have been no major new executive hires or departures announced at Community West Credit Union in the last 12 months. The current leadership team appears to have remained consistent during this period, focusing on strategic initiatives and member service.

Technology (Tech Stack) used by Community West Credit Union

Discover the tools Community West Credit Union uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Community West Credit Union Email Formats and Examples

Community West Credit Union likely utilizes a common professional email format for its employees, typically combining the employee's name or initials with the company's domain, cwcu.org. While exact formats can vary, a standard approach helps maintain professionalism and ease of contact.

[first_initial][last_name]@cwcu.org

Format

jrassmussen@cwcu.org

Example

75%

Success rate

News and media

cwcu.org (Official Blog)April 18, 2024

Community West Credit Union Highlights Financial Literacy Month Initiatives

Community West Credit Union is actively promoting financial education and resources throughout April in observance of Financial Literacy Month, offering workshops and tools to help members improve their financial well-being....more

cwcu.org (Official Blog)November 20, 2023

Community West Credit Union Named a 2023 Top Workplace by Detroit Free Press

Community West Credit Union has been awarded a Top Workplaces 2023 honor by Detroit Free Press Top Workplaces. The award is based solely on employee feedback gathered through a third-party survey, highlighting its positive work environment....more

CUInsightOctober 26, 2023

Community West Credit Union celebrates grand opening of new Grandville branch

Community West Credit Union (CWCU) announced the grand opening of its new, state-of-the-art branch in Grandville, Michigan, located at 3101 44th Street SW. The celebration included a ribbon-cutting ceremony and community event, enhancing its service to the local area....more

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