HQ Function

The headquarters housed corporate operations, design teams, marketing, e-commerce management, and a flagship showroom for customer fittings and brand experience.

Notable Features:

The Santa Monica location featured a physical showroom, allowing customers to interact with products directly, which was a key element for an online-first brand selling tailored apparel.

Work Culture:

During its growth phase, the work culture was likely fast-paced, ambitious, and characteristic of a startup aiming to disrupt a traditional industry. Later periods were reportedly marked by internal challenges due to overwhelming operational demands.

HQ Significance:

The headquarters, particularly with its showroom, was significant for bridging the gap between online retail and the tangible experience of trying on menswear, aiming to build brand trust and customer engagement.

Values Reflected in HQ: The showroom aimed to reflect the brand's initial values of accessibility, modern style, and a direct customer connection, offering a premium-feeling experience for its affordable products.

Location:

Combatant Gentlemen's global presence was primarily defined by its e-commerce sales, shipping products to customers internationally (though with a strong focus on the US market). Its supply chain was global, with materials like wool sourced from regions such as Italy and Australia, and manufacturing predominantly occurring in Asia (e.g., China) as part of its vertical integration strategy.

Street Address:

1401 Santa Monica Blvd (Former Showroom & HQ)

City:

Santa Monica

State/Province:

CA

Country:

USA