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COCO-MAT's Overview

Total employees237
HeadquartersKifisia
Founded1989

COCO-MAT is a Greek company established in 1989, renowned for creating sustainable, high-quality sleep products, including mattresses, pillows, duvets, and bed linens, as well as furniture and accessories. Their philosophy centers on using 100% natural and renewable materials such as coconut fiber, natural rubber, wool, cotton, seaweed, horsehair, silk, linen, and wood. COCO-MAT emphasizes handcrafted manufacturing, promoting a healthier sleep experience and an eco-conscious lifestyle. The brand is committed to environmental responsibility, from sourcing materials to production processes, and has a significant global retail presence.

Where is COCO-MAT's Headquarters?

HQ Function

Serves as the global headquarters, overseeing brand strategy, design innovation, international sales, marketing, and key administrative functions. It's a central point for coordinating their worldwide retail and hospitality operations.

Notable Features:

The Kifisia location often includes an extensive showroom, embodying the brand's natural aesthetic with prominent use of wood and other organic materials, offering an immersive brand experience. It's designed to reflect COCO-MAT's commitment to nature and well-being.

Work Culture:

The work culture at COCO-MAT emphasizes craftsmanship, sustainability, innovation in natural materials, and a strong connection to Greek heritage. It fosters a collaborative environment passionate about well-being and eco-friendly practices.

HQ Significance:

The Kifisia headquarters signifies COCO-MAT's roots in Greece and its evolution into a global brand. It's a testament to their commitment to quality and sustainability, acting as the nerve center for their mission to provide natural sleep solutions worldwide.

Values Reflected in HQ: The headquarters reflects COCO-MAT's core values: sustainability (through design choices and operational focus), craftsmanship (showcasing quality products), well-being (creating a healthy and inspiring environment), and authenticity (staying true to their natural material philosophy).

Location:

COCO-MAT operates an extensive global network with stores and showrooms in numerous countries across Europe, Asia, and North America. Their functions supported globally include retail sales (both physical stores and e-commerce), product manufacturing (centered in Greece), international distribution and logistics, B2B sales to the hospitality sector (supplying hotels with their natural bedding), and global marketing and brand management.

Street Address:

Tatoiou 165

City:

Kifisia

State/Province:

Attica

Country:

Greece

COCO-MAT's Global Presence

Xanthi, /Greece

Address: Industrial Area of Xanthi, 67100 Xanthi, Greece

Serves as the heart of COCO-MAT's production capabilities, ensuring the high quality and sustainability standards of products distributed globally. It also contributes significantly to local employment and upholds the company's commitment to craftsmanship.

New York, NY/USA

Address: 49 Mercer St, New York, NY 10013 (SoHo Store)

Drives brand visibility, customer engagement, and direct sales in the competitive U.S. market. It allows consumers to experience the unique qualities of COCO-MAT's natural sleep products firsthand and understand the brand's philosophy.

London, /United Kingdom

Address: 48-50 Wigmore St, London W1U 2RL (Marylebone Store)

Strengthens COCO-MAT's brand in the UK, providing a luxurious retail experience and access to natural sleep solutions for a discerning clientele. Supports regional sales and customer service efforts.

Buying Intent Signals for COCO-MAT

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of COCO-MAT

As of April 2025, COCO-MAT' leadership includes:

Paul Efmorfidis - Founder & President
Mike Efmorfidis - CEO
Maria-Mavropoulou Efmorfidis - Head of Design & Product Development (often cited)

Investors of COCO-MAT

COCO-MAT has been backed by several prominent investors over the years, including:

Privately Held/Family-Owned

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

COCO-MAT is a privately held, family-influenced company, and information regarding executive team changes is not frequently publicized. No major executive hires or departures have been widely reported in the mainstream business press over the last 12 months. Leadership tends to be stable, often involving members of the founding family or long-term associates.

Technology (Tech Stack) used by COCO-MAT

Discover the tools COCO-MAT uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

COCO-MAT Email Formats and Examples

COCO-MAT likely uses professional email address formats common in international businesses. These formats typically combine employee names with the company domain, coco-mat.com. While exact structures can vary internally, common patterns are often employed.

A frequently used format is [firstname].[lastname]@coco-mat.com or [firstinitial][lastname]@coco-mat.com. For example, `p.efmorfidis@coco-mat.com`.

Format

m.efmorfidis@coco-mat.com

Example

70%

Success rate

News and media

Business Review EUJuly 18, 2023

COCO-MAT: The Greek brand that conquered the world with its natural mattresses

This article provides an overview of COCO-MAT's growth from its Greek origins to becoming an international brand recognized for its dedication to natural materials, sustainability, and high-quality sleep products....more

Greek ReporterApril 26, 2023

COCO-MAT Joins Forces with GAEA Food to Promote Greek Products in Germany

COCO-MAT partnered with GAEA Food to introduce a 'Shop in a Shop' concept within its German stores. This initiative aims to promote high-quality Greek food products alongside COCO-MAT's natural sleep items, offering customers a broader Greek lifestyle experience....more

Hospitality NetFebruary 10, 2024

COCO-MAT Hotels: Sleep on Nature Redefined at New Eco-Luxury Properties

Discusses the expansion of COCO-MAT's hospitality arm, COCO-MAT Hotels, highlighting new openings and their commitment to providing eco-luxury accommodations centered around the brand's natural sleep philosophy and sustainable practices....more

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