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Clozd's Overview

Total employees123
HeadquartersLehi
Founded2017

Clozd is a software and services company specializing in win-loss analysis for B2B enterprises. They provide a platform and expert services to help organizations uncover the real reasons why they win and lose deals. By conducting in-depth interviews with customers and prospects, and leveraging their AI-powered platform, Clozd delivers actionable insights that enable companies to refine sales strategies, improve product offerings, enhance customer experience, and ultimately increase win rates and reduce churn. Their solution aims to replace anecdotal feedback with systematic, data-driven intelligence.

Where is Clozd's Headquarters?

HQ Function

Serves as the central hub for Clozd's operations, including executive leadership, product development, engineering, sales, marketing, and customer success teams.

Notable Features:

Located within a modern business park in the Silicon Slopes tech corridor, likely featuring contemporary office design, collaborative workspaces, and amenities typical of a growing tech company.

Work Culture:

Clozd fosters a collaborative, innovative, and customer-centric work environment. Employees often describe it as a fast-paced, growth-oriented culture with a strong emphasis on learning, transparency, and making a tangible impact for clients. There's a focus on data-driven decision-making and continuous improvement.

HQ Significance:

The Lehi headquarters is strategically positioned in Utah's burgeoning tech hub, Silicon Slopes, providing access to a rich talent pool and a vibrant ecosystem of innovation and entrepreneurship. It's central to their growth and operational strategy.

Values Reflected in HQ: The headquarters likely reflects Clozd's values of transparency, collaboration, innovation, and a focus on delivering high-quality insights, possibly through open-plan layouts, dedicated project rooms, and technology-enabled meeting spaces.

Location:

While headquartered in the United States, Clozd serves a global B2B client base across various industries. Their win-loss analysis services and platform are utilized by companies in North America, Europe, Asia-Pacific, and other regions. Their team, including remote employees, supports international clients by conducting interviews and analyses in multiple languages and understanding diverse market contexts.

Street Address:

2600 W Executive Pkwy, Suite 140

City:

Lehi

State/Province:

Utah

Country:

USA

Clozd's Global Presence

Distributed (Remote)

Address: N/A - Remote workforce

Supports global client engagement and talent acquisition by not being limited to a single geographic location for its workforce. Enables diverse perspectives and skills.

Buying Intent Signals for Clozd

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Clozd

As of April 2025, Clozd' leadership includes:

Andrew Peterson - Co-founder & CEO
Spencer Dent - Co-founder & President
Jodi Hrbek - Chief Customer Officer
Nate Luman - Chief Product Officer
Ben Sorensen - Chief Technology Officer
Chris Hicken - Chief Revenue Officer

Investors of Clozd

Clozd has been backed by several prominent investors over the years, including:

Greycroft
Madrona Venture Group
Album VC

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits0

Clozd has seen some key executive appointments recently, bolstering its leadership team for continued growth, particularly in revenue generation and customer success. No major departures have been publicly highlighted.

New Appointments:

Chris Hicken, Chris Hicken appointed as Chief Revenue Officer to drive Clozd's go-to-market strategy and sales expansion.

Technology (Tech Stack) used by Clozd

Discover the tools Clozd uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Clozd Email Formats and Examples

Clozd primarily uses the [first_initial][last]@clozd.com email format. This is a common structure for many technology and B2B companies.

flast@clozd.com (e.g., jsmith@clozd.com) or first.last@clozd.com (e.g. jane.smith@clozd.com)

Format

apeterson@clozd.com

Example

90%

Success rate

News and media

Clozd BlogFebruary 13, 2024

Clozd Welcomes Chris Hicken as Chief Revenue Officer

Clozd announced the appointment of Chris Hicken as its new Chief Revenue Officer. Hicken brings over 20 years of experience in B2B SaaS leadership and is expected to drive Clozd's next phase of growth....more

PR NewswireOctober 26, 2022

Clozd Raises $52M Series A to Scale Win-Loss Analysis Category

Clozd announced it has raised $52 million in Series A funding. The round was led by Greycroft, with participation from Madrona Venture Group and existing investor Album VC. The funding will be used to expand its market leadership in win-loss analysis....more

Clozd BlogSeptember 13, 2023

Clozd Named a Strong Performer in Sales Enablement Forrester Wave™

Clozd was recognized as a Strong Performer in The Forrester Wave™: Sales Enablement Platforms, Q4 2023. The report highlighted Clozd's differentiated win-loss analysis capabilities....more

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