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CIVIC's Overview

Total employees194
HeadquartersNew York
Founded1999

Civic Entertainment Group (CEG) is a renowned experiential marketing agency known for creating impactful brand experiences, live events, and strategic partnerships. Founded with a focus on 'marketing that matters,' CEG has worked with leading brands to connect with audiences in meaningful ways. In 2016, CEG was acquired by Endeavor and is now a key part of 160over90, Endeavor's culturally-led creative agency. While integrated, the Civic ethos of purpose-driven engagement continues to influence their work in creating memorable campaigns and activations.

Where is CIVIC's Headquarters?

HQ Function

Serves as a central hub for creative development, strategy, client management, and production for experiential marketing campaigns, reflecting its integration into 160over90's larger agency structure.

Notable Features:

Modern, open-plan office space designed to foster collaboration and creativity, typical of leading creative agencies. Likely features flexible workspaces, state-of-the-art meeting rooms, and tech-enabled presentation areas.

Work Culture:

Dynamic, fast-paced, and collaborative, emphasizing innovation and cultural relevance in brand marketing. As part of 160over90 and Endeavor, it benefits from a broad network of talent and resources, fostering a high-energy environment.

HQ Significance:

Represents a key center for Endeavor's experiential marketing capabilities in a major global market, building on Civic Entertainment Group's legacy of impactful brand activations and thought leadership.

Values Reflected in HQ: Creativity, collaboration, cultural connection, and impact-driven marketing. The physical space likely encourages open communication and innovative thinking, aligned with both CEG's founding principles and 160over90's broader mission.

Location:

Through its integration with 160over90 and the broader Endeavor network, Civic Entertainment Group's capabilities are supported globally. This includes delivering experiential marketing campaigns, brand strategy, creative development, event production, public relations, and talent integration across North America, Europe, Asia-Pacific, and other key international markets. The global footprint allows for culturally nuanced and localized execution of large-scale, multi-market brand initiatives, leveraging Endeavor's extensive resources and local market expertise.

Street Address:

200 Varick Street

City:

New York

State/Province:

NY

Country:

USA

CIVIC's Global Presence

Los Angeles, CA/USA

Address: 9601 Wilshire Blvd, Beverly Hills, CA 90210 (Endeavor Building)

Focuses on campaigns for entertainment, lifestyle, and technology brands prevalent on the West Coast, and tapping into local cultural trends and talent pools.

London, UK

Address: Endeavor House, 1 Ariel Way, London W12 7SL

Adapts global brand strategies for European audiences, leveraging local cultural insights and managing activations across the UK and continental Europe.

Philadelphia, PA/USA

Address: 123 S Broad St, Philadelphia, PA 19109 (160over90 Office)

Supports a diverse range of clients across various sectors, including education, sports, and consumer brands, with a strong East Coast presence.

Buying Intent Signals for CIVIC

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of CIVIC

As of April 2025, CIVIC' leadership includes:

Stuart Ruderfer - Co-Founder, Civic Entertainment Group (Formerly Partner, 160over90)
David Cohn - Co-Founder, Civic Entertainment Group (Formerly Partner, 160over90)
Ed Horne - President, 160over90
Nick Phelps - EVP, Head of Experiential, 160over90
Jacqueline Parkes - Chief Marketing Officer, 160over90 and Endeavor Brand

Investors of CIVIC

CIVIC has been backed by several prominent investors over the years, including:

Endeavor (Parent Company via 160over90)
Historically: Seacrest Global Group (Acquired CEG)
Historically: United Talent Agency (UTA) (Acquired Seacrest Global Group's stake before subsequent sale to Endeavor)

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits0

In the past 12 months, key leadership appointments at the 160over90 and Endeavor level have influenced the broader organization. Notably, Jacqueline Parkes was appointed CMO for 160over90 and Endeavor Brand. Specific executive changes directly branded under 'Civic Entertainment Group' are less common due to its full integration into 160over90. General industry talent movements are ongoing.

New Appointments:

Jacqueline Parkes, Jacqueline Parkes appointed as Chief Marketing Officer for 160over90 and Endeavor Brand, overseeing marketing strategies for the agency and parent company.

Technology (Tech Stack) used by CIVIC

Discover the tools CIVIC uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

CIVIC Email Formats and Examples

While Civic Entertainment Group is now fully integrated into 160over90 (an Endeavor company), historical email formats for CEG likely followed patterns such as first.last@civicentertainment.com or flast@civicentertainment.com. Current business communications primarily utilize @160over90.com or @endeavorco.com email domains. For 160over90, common formats include [first].[last]@160over90.com.

Historical CEG format: first.last@civicentertainment.com (e.g., john.doe@civicentertainment.com). Current 160over90 format: first.last@160over90.com.

Format

jane.doe@civicentertainment.com (example of historical format)

Example

55%

Success rate

News and media

Campaign USFebruary 12, 2024

160over90 (incorporating CEG's expertise) and Marriott Bonvoy Launch New Brand Platform

160over90, the agency that includes the former Civic Entertainment Group, collaborated with Marriott Bonvoy on its new global brand platform 'Power of Travel,' emphasizing human connection through compelling storytelling and experiences. This aligns with CEG's historical focus on creating meaningful brand interactions....more

AdweekOctober 5, 2023

160over90 (incorporating CEG's expertise) Enhances T-Mobile Fan Experience for MLB Postseason

160over90, the agency that includes the former Civic Entertainment Group, partnered with T-Mobile to create immersive fan experiences for the MLB Postseason, including AR activations and on-site events. This reflects the type of large-scale experiential work CEG was known for....more

Ad AgeJanuary 24, 2024

Endeavor Names Jacqueline Parkes CMO for 160over90 and Endeavor Brand

Jacqueline Parkes has been appointed as the chief marketing officer for Endeavor’s 160over90 agency and the Endeavor brand. This strategic hire aims to bolster marketing efforts across the agency and its parent company, impacting the teams that originated from Civic Entertainment Group....more

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