citizenM is a Netherlands-based hotel developer, investor, and operator, founded in 2008 by Rattan Chadha. The company is built on the philosophy of 'affordable luxury for the people,' catering to modern 'mobile citizens' who appreciate smart design, central locations, advanced technology, and efficient, friendly service without unnecessary complexities. citizenM hotels are characterized by their compact, cleverly designed rooms, vibrant communal 'living room' spaces, 24/7 food and beverage offerings, and a strong emphasis on contemporary art and local culture. They aim to disrupt traditional hotel models by removing frustrations and offering a streamlined, high-value experience.
The global support office in Voorschoten serves as the central administrative and strategic hub, overseeing global operations, finance, human resources, legal affairs, IT, and development for the citizenM hotel chain.
While specific architectural details of the Voorschoten office are not widely publicized, citizenM as a brand emphasizes modern, efficient, and inspiring design in all its properties. It's likely its own office environment reflects this with bright, collaborative spaces and smart technology integration, fostering creativity and efficiency.
citizenM cultivates a dynamic, innovative, and guest-centric work culture. Employees, known as 'ambassadors,' are encouraged to be authentic, proactive, and collaborative. The culture promotes flat hierarchies, open communication, a passion for disrupting traditional hospitality, and a truly international mindset.
The Voorschoten headquarters is pivotal as the command center for citizenM's ambitious global expansion. It drives the unique 'affordable luxury' hotel concept, ensures consistent brand standards, and spearheads innovation across all properties worldwide, enabling its rapid growth and distinctive market positioning.
citizenM supports its global network of hotels with centralized functions including brand strategy, global marketing campaigns, proprietary technology development (such as the mobile app and in-room tech systems), central procurement, global sales initiatives, finance, and human resources strategy. Local hotel operations, guest services, regional marketing adaptations, and community engagement are managed at the property or regional level, all closely aligned with the global brand standards and innovative vision originating from its central teams.
Leidseweg 219
Voorschoten
South Holland
Netherlands
Address: 189 Bowery, New York, NY 10002, USA
Drives citizenM's growth and strengthens brand presence in the key North American market, adapting the 'affordable luxury' concept to local consumer preferences and managing regional partnerships and development opportunities.
Address: citizenM London Bankside Hotel, 20 Lavington St, London SE1 0NZ, United Kingdom
Supports citizenM's strong presence in London, catering to a diverse international clientele of business and leisure travelers, and acts as an important center for brand visibility and operational excellence in the UK.
Address: citizenM Paris Gare de Lyon Hotel, 8 Rue Van Gogh, 75012 Paris, France
Facilitates citizenM's operations in France, ensuring the delivery of the unique 'affordable luxury' experience to travelers in Paris and supporting brand engagement and growth within the French market.
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As of April 2025, citizenM hotels' leadership includes:
citizenM hotels has been backed by several prominent investors over the years, including:
citizenM has undergone significant leadership renewal in the past 12-18 months, notably appointing a new CEO and COO to steer its next phase of global growth. This period also saw key departures in areas like development and growth strategy, indicating a strategic refocus.
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citizenM likely uses standardized email formats for its corporate employees, typically combining parts of an employee's name with the company domain. Common formats include [firstname].[lastname]@citizenm.com or [firstinitial][lastname]@citizenm.com. For general inquiries or guest services, specific departmental or contact form addresses are provided on their official website.
[first_name].[last_name]@citizenm.com
Format
jane.doe@citizenm.com
Example
75%
Success rate
Hospitality Net • April 16, 2024
citizenM has announced plans for its second hotel in Austin, citizenM Austin MoPac, expected to open in 2026. This new 150-room hotel will be located near The Domain, reinforcing citizenM's expansion in key US tech hubs....more
TopHotelNews • March 12, 2024
The Dutch boutique hotel brand citizenM is planning its entry into the Irish market with a new hotel in Dublin. The proposed 247-room hotel is slated for a site on Bride Street in the city centre....more
Business Traveller • November 7, 2023
CitizenM has appointed Klaas van Lookeren Campagne as its new chief executive officer. He was previously the company’s CEO for Europe and Asia and has been with citizenM since 2010, playing a key role in its expansion....more
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