Champagne Armand de Brignac is a highly acclaimed prestige Champagne brand, celebrated for its striking opaque metallic bottles, each adorned with a pewter Ace of Spades insignia. Produced by the 13th-generation winegrowers, the Cattier family, in the village of Chigny-les-Roses, Champagne, France, the brand epitomizes luxury, meticulous craftsmanship, and exclusivity. Originally gaining prominence through its association with celebrity culture, notably with Shawn 'Jay-Z' Carter who acquired the brand in 2014, Armand de Brignac entered a partnership with LVMH Moët Hennessy Louis Vuitton in 2021, with LVMH acquiring a 50% stake to further develop its global potential. Each cuvée is a multi-vintage blend, reflecting a commitment to quality and consistency, and is produced in limited quantities.
Primary winemaking operations, including grape pressing, fermentation, blending, aging in deep cellars, riddling, disgorgement, bottling, and final hand-finishing of Armand de Brignac champagnes. It also serves as the hub for brand heritage and quality control, overseen by the Cattier family.
The estate features historic, multi-level cellars, among the deepest in the Champagne region (descending over 30 meters), providing optimal, consistent temperature and humidity for aging. The production process involves meticulous hand-craftsmanship at every stage, from grape harvesting to the application of hand-polished pewter labels on each bottle. The Cattier estate practices sustainable viticulture across its 33 hectares of vineyards.
A culture deeply rooted in centuries of winemaking tradition blended with the dynamism of a modern global luxury brand. It emphasizes meticulous attention to detail, unparalleled craftsmanship, family heritage, and a relentless pursuit of excellence. The environment is likely collaborative, fostering a deep respect for the terroir and the art of champagne making, with a small, dedicated team ensuring quality.
The Chigny-les-Roses location is not merely a production site but the historical and spiritual home of Armand de Brignac, intrinsically linked to the Cattier family's continuous presence in Champagne since 1763. Its Premier Cru vineyards in the Montagne de Reims are crucial for sourcing high-quality Pinot Noir, Chardonnay, and Pinot Meunier grapes, essential for the brand's signature style.
Armand de Brignac champagnes are selectively distributed in over 150 countries worldwide, targeting high-end retailers, exclusive nightclubs, luxury hotels, and fine dining establishments. The brand's global strategy, marketing, and distribution are significantly amplified by LVMH's extensive international network and expertise in luxury goods, ensuring its availability and prominence in key global luxury markets.
6-11 Rue Dom Pérignon (Champagne Cattier)
Chigny-les-Roses
Grand Est (formerly Champagne-Ardenne)
France
Address: N/A (Managed through LVMH regional offices and distribution partners)
To ensure robust brand presence, targeted marketing efforts, selective distribution, and optimal consumer experience in specific high-value regions across North America, Europe, Asia-Pacific, and other emerging luxury markets.
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As of April 2025, Armand de Brignac Champagne' leadership includes:
Armand de Brignac Champagne has been backed by several prominent investors over the years, including:
No major publicly announced executive hires or exits specific to the top-tier Armand de Brignac leadership team (such as CEO or key winemakers) have been identified in the past 12 months. The brand continues under established leadership following its 2021 partnership with LVMH.
Discover the tools Armand de Brignac Champagne uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Specific, publicly verified email formats for Champagne Armand de Brignac personnel are not widely disclosed, which is common for luxury brands. As part of LVMH, communications may follow LVMH corporate patterns or brand-specific domains. For official inquiries, using the contact forms on the official website or reaching out via their LinkedIn page is recommended.
[first_initial][last]@armanddebrignac.com (Example: jdoe@armanddebrignac.com) or [first].[last]@armanddebrignac.com (Example: jane.doe@armanddebrignac.com). These are common patterns but are not officially confirmed.
Format
contact@armanddebrignac.com (General contact, typically for inquiries)
Example
60 (Estimated success rate for plausible direct contact patterns; effectiveness not guaranteed)%
Success rate
Luxury Lifestyle Magazine • November 20, 2023
Champagne Armand de Brignac announced the release of its latest ultra-prestige cuvée, Blanc de Noirs Assemblage Number Four (A4). This marks the fourth assemblage of its 100% Pinot Noir cuvée, crafted from grapes sourced from some of the best Pinot Noir terroirs in Champagne. A limited release of only 7,328 bottles were produced globally, each carrying a unique disgorgement date and individually numbered....more
The Drinks Business • April 17, 2024
LVMH Moët Hennessy Louis Vuitton reported its Q1 2024 financial results, indicating that its Wine & Spirits division, which includes Champagne Armand de Brignac, experienced a 12% organic revenue decline. This dip was attributed to a normalization of demand post-pandemic, high comparables from the previous year, and challenging macroeconomic conditions impacting luxury consumption in some markets....more
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