Cerruti
Cerruti's Overview
Cerruti 1881 is a historic fashion house renowned for its sophisticated blend of Parisian elegance and Italian textile heritage. Founded by the Cerruti family in Biella, Italy, in 1881 as a textile mill, the brand expanded into haute couture and ready-to-wear fashion when Nino Cerruti opened the flagship boutique at 3-5 Place de la Madeleine in Paris in 1967. Cerruti 1881 is celebrated for its luxurious fabrics, impeccable tailoring, and timeless designs in menswear, womenswear, fragrances, leather goods, and accessories. The brand has a rich history of dressing celebrities and influencing cinematic style, embodying a refined and understated luxury. In late 2023, Italian company Biem L.r.l. (owner of Lubiam) acquired the Cerruti 1881 brand for menswear, aiming to revitalize its historic appeal.
Where is Cerruti's Headquarters?
HQ Function
Historic flagship store, brand heritage site, and symbolic center for Cerruti 1881. Key design and operational functions for menswear are now managed by Biem L.r.l. in Mantua, Italy.
Notable Features:
Iconic Haussmannian building, located in the prestigious Place de la Madeleine, a historic fashion landmark designed by Nino Cerruti.
Work Culture:
Historically, a hub for creativity, innovation in fabrics (especially menswear), and international fashion talent. The culture emphasizes elegance, quality, and a blend of Italian craftsmanship with Parisian chic.
HQ Significance:
Established by Nino Cerruti in 1967, this location symbolized the brand's revolutionary entry into Parisian ready-to-wear, particularly for men, becoming a beacon of modern, deconstructed tailoring and sophisticated style.
Values Reflected in HQ: Elegance, craftsmanship, timeless style, innovation in textiles, Parisian chic, and the pioneering spirit of its founder, Nino Cerruti.
Location:
Cerruti 1881 maintains a global presence through design (historically Paris, with menswear design now also centered in Italy), brand management, marketing, and worldwide distribution of its fashion apparel (menswear and womenswear licenses), fragrances, watches, and accessories. The brand's products are available through a network of flagship stores, mono-brand boutiques, concessions in department stores, and multi-brand retailers across Europe, Asia, the Middle East, and other key international markets. Various licensing agreements further extend its product categories and geographical reach.
Street Address:
3-5 Place de la Madeleine
City:
Paris
State/Province:
Country:
France
Cerruti's Global Presence
Mantua, Italy
Address: Viale Fiume, 33, 46100 Mantova MN, Italy (Biem L.r.l. Headquarters)
Manages and develops the Cerruti 1881 menswear brand globally, leveraging Biem L.r.l.'s deep expertise in Italian tailoring, manufacturing excellence, and established distribution networks for European and international markets.
Buying Intent Signals for Cerruti
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of Cerruti
As of April 2025, Cerruti' leadership includes:
Investors of Cerruti
Cerruti has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
The most significant executive-level change for Cerruti 1881 in the last 12 months has been the transition of its menswear operations to Biem L.r.l. in late 2023. This means the existing executive team at Biem L.r.l. now leads the Cerruti 1881 menswear division. There have been no other major, publicly announced individual executive hires or exits specifically for a central Cerruti 1881 entity during this period.
Technology (Tech Stack) used by Cerruti
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Cerruti Email Formats and Examples
Email formats for Cerruti 1881 can vary. For matters related to Cerruti 1881 menswear under Biem L.r.l., correspondence would likely follow Biem L.r.l.'s corporate email structure (e.g., @lubiam.it). Historically, or for other brand aspects, common formats in the fashion industry such as [first_initial][last]@[companydomain].com or [first].[last]@[companydomain].com might be used with a domain like cerruti.com.
[first_initial][last]@cerruti.com (speculative general format)
Format
jdoe@cerruti.com (example)
Example
70%
Success rate
News and media
FashionUnited UK • October 26, 2023
Cerruti 1881 Menswear Acquired by Lubiam Owner Biem L.r.l.
Italian menswear specialist Biem L.r.l., the company behind the Lubiam brand, has acquired Cerruti 1881. The Mantua-based company will manage the design, production, and distribution of Cerruti 1881, with the first collection under its direction planned for autumn/winter 2024-2025....more
FashionNetwork.com • January 9, 2024
Cerruti 1881 Relaunched by Lubiam at Pitti Uomo 105 with FW24 Preview
Biem L.r.l. showcased its vision for Cerruti 1881 at Pitti Uomo 105 in Florence, presenting a preview of the Fall/Winter 2024-25 collection. The relaunch aims to honor the brand's rich heritage while infusing a contemporary feel, focusing on sophisticated tailoring and high-quality materials....more
WWD • February 20, 2024
Cerruti 1881 RTW Fall 2024 Collection Presentation by Biem L.r.l.
The Cerruti 1881 Fall 2024 ready-to-wear collection, under the new stewardship of Biem L.r.l., was presented, signaling a renewed focus on the brand's DNA of relaxed elegance and fabric innovation. The collection aims to re-establish Cerruti 1881's position in luxury menswear....more
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