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CD Baby's Overview

Total employees453
HeadquartersPortland
Founded1998

CD Baby is a premier digital music distribution service that empowers independent artists to sell, license, and monetize their music globally. Founded in 1998 by musician Derek Sivers, CD Baby was one of the first companies to offer non-exclusive distribution for independent artists, helping them reach major digital platforms like Spotify, Apple Music, Amazon Music, and many more. Beyond distribution, CD Baby provides a suite of services including music publishing administration, sync licensing, CD and vinyl manufacturing facilitation, and valuable educational resources for musicians. Acquired by Downtown Music Holdings in 2019, CD Baby continues its mission to support the independent music community by providing tools and opportunities for artists to thrive in the evolving music industry.

Where is CD Baby's Headquarters?

HQ Function

Serves as the primary operational hub for artist services, distribution management, customer support, and administrative functions for CD Baby.

Notable Features:

The office space is designed to foster collaboration and creativity, reflecting the company's dedication to the independent music community. It's equipped to handle global music distribution logistics and artist support.

Work Culture:

CD Baby's work culture is known for being artist-centric, passionate about independent music, and supportive. Employees often share a love for music and a commitment to helping artists succeed in their careers.

HQ Significance:

The Portland headquarters is significant as it represents the heart of CD Baby's long-standing commitment to independent artists, continuing its operations and support services from a city renowned for its music and arts scene.

Values Reflected in HQ: The headquarters reflects CD Baby's core values of artist empowerment, accessibility to global markets, and a passion for diverse musical expressions. The operational focus is on providing practical support and resources for musicians.

Location:

CD Baby supports a global community of independent artists by distributing music to over 150 digital stores and streaming platforms worldwide, covering major markets in North America, Europe, Asia, South America, and Australia. Their services include international royalty collection, publishing administration across numerous territories, and localized customer support in multiple languages. Integration with Downtown Music Holdings' FUGA platform further enhances global distribution capabilities, ensuring artists' music reaches a worldwide audience and their rights are managed internationally.

Street Address:

9600 NE Cascades Pkwy, Suite 180

City:

Portland

State/Province:

Oregon

Country:

USA

CD Baby's Global Presence

New York, NY, USA (via Downtown Music Holdings)

Address: 155 Avenue of the Americas, New York, NY 10013, USA (Downtown Music Holdings HQ)

Facilitates broader industry partnerships, strategic planning, and access to a major music market hub, complementing CD Baby's artist-focused operations in Portland.

London, UK (via Downtown Music Holdings)

Address: St. Mark's Studios, 1 St Mark's Place, London, E8 2AX, UK (Downtown Music London Office)

To provide localized support and expertise for European artists and ensure effective distribution and royalty collection in the region via the parent company's infrastructure.

Global (Remote & Partner Network)

Address: N/A

To offer localized assistance where possible and ensure comprehensive global music distribution and royalty collection across different territories and platforms.

Buying Intent Signals for CD Baby

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of CD Baby

As of April 2025, CD Baby' leadership includes:

Joel Andrew - President, CD Baby
Christine Barnum - Vice President of Marketing, CD Baby
Kevin Breuner - SVP, Artist Engagement and Education, CD Baby
Faryal Khan-Thompson - VP of Product & Engineering, CD Baby

Investors of CD Baby

CD Baby has been backed by several prominent investors over the years, including:

Downtown Music Holdings (Acquired CD Baby in 2019 as part of AVL Digital Group acquisition)
Disc Makers (Previous owner, acquired CD Baby from founder Derek Sivers)

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Specific CD Baby executive hires or exits are not frequently publicized as distinct events from its parent company, Downtown Music Holdings. Leadership within CD Baby has shown stability, with broader strategic leadership changes typically announced at the Downtown Music level. No major public announcements specific to top CD Baby executive role changes were identified in the last 12 months.

Technology (Tech Stack) used by CD Baby

Discover the tools CD Baby uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

CD Baby Email Formats and Examples

CD Baby primarily uses email for customer support, artist communication, and business operations. While specific internal individual email formats can vary (e.g., for employees), public-facing support is typically through dedicated addresses. Common professional structures for company emails are often based on employee names.

Common professional formats include [first_initial][last]@cdbaby.com or [first].[last]@cdbaby.com. For example, jsmith@cdbaby.com.

Format

support@cdbaby.com (for general artist and customer support)

Example

75%

Success rate

News and media

Music Business WorldwideNovember 2, 2023

Downtown Music Completes Migration of CD Baby's Distribution Supply Chain to FUGA Platform

Downtown Music announced the successful migration of CD Baby's entire distribution supply chain and catalog onto FUGA's technology platform. This strategic move aims to enhance efficiency, provide faster delivery of music to digital service providers (DSPs), and offer more robust analytics and reporting tools for CD Baby artists....more

HypebotOctober 26, 2023

CD Baby Launches New Tools for Sync Licensing Education

CD Baby has introduced a new suite of educational resources and tools aimed at helping independent artists understand and navigate the world of synchronization (sync) licensing. This initiative includes comprehensive guides, informative webinars, and an improved interface for submitting tracks for sync opportunities, empowering artists to explore new revenue streams....more

Digital Music NewsJuly 13, 2023

CD Baby Artists Earned $125 Million in 2022, Company Reports

CD Baby reported that independent artists using its platform earned a collective $125 million in 2022. These earnings were generated from various sources including streaming royalties, download sales, sync licensing placements, and publishing administration, underscoring the platform's significant role in artist monetization....more

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