Case IH
Case IH's Overview
Case IH is a global leader in agricultural equipment, committed to providing farmers with innovative and reliable machinery designed to maximize productivity and efficiency. With a rich heritage stemming from brands like J.I. Case and International Harvester, dating back over 180 years, Case IH offers a full range of tractors, combines, hay and forage equipment, tillage tools, planters, sprayers, and advanced AFS Connect™ precision farming solutions. The brand is a key part of CNH Industrial N.V., a world-class equipment and services company, dedicated to empowering agricultural professionals worldwide.
Where is Case IH's Headquarters?
HQ Function
Serves as a key hub for Case IH brand management, North American marketing strategy, product development, engineering oversight, and administration. It connects the brand's rich heritage with its forward-looking innovation in agriculture.
Notable Features:
The Racine campus has historical significance, being a long-standing center for J.I. Case operations. It includes administrative offices, and nearby, the Case IH Visitor Center showcases the brand's history, innovations, and equipment. Engineering and product validation activities are also rooted in this region.
Work Culture:
The work culture at Case IH emphasizes innovation in agricultural technology, engineering excellence, a strong customer focus, and a deep connection to the farming community. It fosters a collaborative environment driven by the evolving needs of modern agriculture and a commitment to sustainable practices.
HQ Significance:
Racine is historically pivotal for the J.I. Case Company, one of Case IH's foundational brands. The headquarters' presence there signifies the continuation of a long and influential legacy in agricultural machinery innovation and manufacturing in North America.
Values Reflected in HQ: The headquarters reflects core Case IH values such as heritage, innovation, reliability, and a profound commitment to the agricultural sector and its producers. The integration of historical significance with modern operations underscores a dedication to both legacy and future advancement.
Location:
Case IH, as a brand of CNH Industrial, operates on a global scale with an extensive network of manufacturing plants, research and development centers, parts distribution depots, and a vast dealer network. This presence spans North America, South America, Europe, Asia-Pacific (including Australia and New Zealand), the Middle East, and Africa. This worldwide infrastructure supports global sales, dedicated customer service, localized product development tailored to regional farming needs, and an efficient global parts and service supply chain to keep farmers running.
Street Address:
7000 Durand Ave
City:
Racine
State/Province:
Wisconsin
Country:
USA
Case IH's Global Presence
St. Valentin, Austria
Address: Steyrer Strasse 32, 4300 St. Valentin, Austria
Key hub for Case IH's European operations, encompassing manufacturing, sales, customer service, and product development tailored to diverse European farming conditions and regulatory standards.
Sorocaba, São Paulo, Brazil
Address: Av. Jerome Case, 1801, Éden, Sorocaba - SP, 18087-220, Brazil
Critical manufacturing, engineering, and distribution hub for Case IH in Latin America, supporting the region's large and diverse agricultural sector with locally produced and specifically adapted machinery and technology.
Saskatoon, Saskatchewan, Canada
Address: Located within the city's industrial area, specific public address for the plant; CNH Industrial Canada Ltd., 1000 71st St E, Saskatoon, SK S7K 3Z8, Canada
Key North American manufacturing site focusing on seeding and planting technology, serving farmers across Canada and the United States with robust and efficient equipment.
Buying Intent Signals for Case IH
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of Case IH
As of April 2025, Case IH' leadership includes:
Investors of Case IH
Case IH has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
The most significant executive news for CNH Industrial, parent company of Case IH, in the last 12 months is the announcement of a new Chief Executive Officer. Such top-level changes often signify strategic shifts or continuation of existing growth plans.
Departures
New Appointments:
Technology (Tech Stack) used by Case IH
Discover the tools Case IH uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Case IH Email Formats and Examples
Case IH is a brand of CNH Industrial N.V. Professional email communications typically use CNH Industrial's corporate email domain. Common formats for CNH Industrial employees are based on first and last names. While some brand-specific email addresses might exist for dedicated Case IH roles or regional marketing, the predominant structure is under @cnhind.com.
Common formats include [first].[last]@cnhind.com (e.g., john.doe@cnhind.com) or [first_initial][last]@cnhind.com (e.g., jdoe@cnhind.com). Less commonly, [first].[last]@caseih.com might be used for specific brand-focused positions.
Format
jane.smith@cnhind.com
Example
80%
Success rate
News and media
CNH Press Release / Financial News Outlets • April 22, 2024
Case IH Parent CNH Appoints Gerrit Marx as New CEO
CNH Industrial announced that Gerrit Marx will succeed Scott Wine as Chief Executive Officer, effective July 1, 2024. Marx currently serves as the CEO of Iveco Group. This leadership transition is a significant development for the parent company of Case IH....more
Case IH Newsroom / ASABE • February 13, 2024
Case IH Honored with Three ASABE AE50 Awards for Innovative Agricultural Solutions
Case IH received three prestigious AE50 awards from the American Society of Agricultural and Biological Engineers (ASABE) for 2024. The awards recognized the innovative Case IH Farmall 75C Electric tractor, the Axial-Flow 260 series combine with Harvest Command automation, and the Toolbar Lift System for the Precision Disk 550 series air drill for their significant contributions to agricultural technology and engineering....more
Case IH Newsroom / AgTech Publications • October 26, 2023
Case IH Advances Autonomous Farming with Trident™ 5550 Applicator featuring Raven Autonomy™
Case IH showcased significant advancements in its autonomous farming solutions with the Trident™ 5550 combination applicator equipped with Raven Autonomy™. This technology allows for driverless operation in the field, aiming to enhance operational efficiency and address labor shortages in agriculture, underscoring Case IH's commitment to precision technology and automation....more
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