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Carlsberg Group's Overview

Total employees14750
HeadquartersCopenhagen V
Founded

The Carlsberg Group is one of the leading brewery groups in the world, with a large portfolio of beer and other beverage brands. Founded in 1847 by J.C. Jacobsen in Copenhagen, Denmark, the company has grown into a global enterprise. Carlsberg's core purpose is 'Brewing for a better today and tomorrow,' reflecting its commitment to quality, innovation, and sustainability. The Group's brand portfolio includes its flagship Carlsberg brand, alongside strong local and international brands like Tuborg, Kronenbourg 1664, Grimbergen, and Somersby cider. It operates across Western Europe, Eastern Europe, and Asia, employing tens of thousands of people worldwide.

Where is Carlsberg Group's Headquarters?

HQ Function

Serves as the central hub for global strategy, corporate governance, brand management, research and development (Carlsberg Research Laboratory), and administrative functions.

Notable Features:

The historic site features iconic architecture, including the Elephant Gate and Dipylon Gate. It houses the Carlsberg Brand Store, a visitor centre ('Home of Carlsberg'), and modern office buildings integrated with preserved historical structures. The area is undergoing significant urban development known as 'Carlsberg Byen' (Carlsberg City).

Work Culture:

The HQ fosters an international and collaborative work environment, emphasizing innovation, quality, and the company's strong heritage. There's a focus on sustainability and responsible business practices aligned with the 'Brewing for a better today and tomorrow' purpose.

HQ Significance:

The Valby headquarters is not just an administrative center but also the birthplace of Carlsberg, symbolizing its deep historical roots, scientific contributions to brewing (e.g., discovery of pure yeast), and ongoing commitment to the art and science of brewing.

Values Reflected in HQ: The headquarters reflects values of heritage (preservation of historic buildings), innovation (modern facilities, R&D center), quality (commitment to brewing excellence), and community (Carlsberg City development aims to create a vibrant urban district).

Location:

Carlsberg Group supports a vast range of functions globally, including beer and beverage production across numerous breweries, research and development (especially at the Carlsberg Research Laboratory in Copenhagen), global marketing and brand management, sales and distribution networks spanning over 150 markets, supply chain management and procurement through its Supply Company, and corporate functions like finance, HR, and IT, often centralized or supported by Global Business Services. Operations are primarily concentrated in Western Europe, Eastern Europe, and Asia.

Street Address:

J. C. Jacobsens Gade 1

City:

Copenhagen V

State/Province:

Valby

Country:

Denmark

Carlsberg Group's Global Presence

Northampton, United Kingdom

Address: 140 Bridge Street, Northampton, NN1 1PZ

Manages one of the largest beer and beverage businesses in the UK, focusing on brands like Carlsberg, San Miguel, Tuborg, and local ales.

Poznań, Poland

Address: Ul. Browarna 7, 61-064 Poznań

Supports the Polish market, one of the Group's important markets in Central & Eastern Europe, and enhances operational efficiency across the group through shared services.

Ziegelbrücke, Switzerland

Address: Brauereistrasse 2, 8866 Ziegelbrücke

Optimizes global supply chain and procurement activities, and manages the Swiss market operations.

Shah Alam, Selangor, Malaysia

Address: No. 55, Persiaran Selangor, Seksyen 15, 40200 Shah Alam, Selangor

Drives growth in the strategically important Asian market, focusing on local and international brands.

Buying Intent Signals for Carlsberg Group

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Carlsberg Group

As of April 2025, Carlsberg Group' leadership includes:

Jacob Aarup-Andersen - Chief Executive Officer (CEO)
Ulrica Fearn - Chief Financial Officer (CFO)
Søren Brinck - Chief People Officer (CPO)
Graham Fewkes - Executive Vice President, Group Strategy
Joris Huijsmans - Chief Commercial Officer (CCO) (Interim)

Investors of Carlsberg Group

Carlsberg Group has been backed by several prominent investors over the years, including:

Carlsberg Foundation (Carlsbergfondet)
BlackRock, Inc.
Vanguard Group, Inc.
Norges Bank Investment Management
Various institutional and retail investors (as it's a publicly traded company)

Executive New Hires/Exits in the Last 12 Months

Hire2
Exits1

The Carlsberg Group saw a significant leadership transition with Jacob Aarup-Andersen appointed as the new CEO, succeeding Cees 't Hart. Ulrica Fearn also joined as CFO earlier in the period. Other adjustments in the executive team reflect the ongoing strategic alignments.

Departures

Cees 't Hart, Cees 't Hart stepped down as CEO.

New Appointments:

Jacob Aarup-Andersen, Jacob Aarup-Andersen appointed as new CEO.
Ulrica Fearn, Ulrica Fearn appointed as new CFO.

Technology (Tech Stack) used by Carlsberg Group

Discover the tools Carlsberg Group uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Carlsberg Group Email Formats and Examples

Carlsberg Group typically uses a standard corporate email format, most commonly combining the employee's first name and last name, separated by a dot, followed by the company domain.

firstname.lastname@carlsberggroup.com

Format

john.doe@carlsberggroup.com

Example

85%

Success rate

News and media

Carlsberg Group Official WebsiteFebruary 7, 2024

Carlsberg Group news title: Solid results in a challenging year and a good start to Accelerate SAIL

Carlsberg Group reported solid financial results for 2023, highlighting organic revenue growth of 9.2% and volume growth in Asia. The company also provided an update on its 'Accelerate SAIL' strategy, focusing on premiumization and growth beyond beer....more

Carlsberg Group Official WebsiteSeptember 1, 2023

Carlsberg Group news title: Jacob Aarup-Andersen takes the helm as CEO of Carlsberg Group

Jacob Aarup-Andersen officially started as the new Chief Executive Officer of the Carlsberg Group, succeeding Cees 't Hart. He brings extensive international leadership experience to drive the company's next phase of growth....more

ReutersNovember 15, 2023

Carlsberg Group news title: Carlsberg maintains outlook despite challenging European market

Carlsberg reported third-quarter sales that slightly beat expectations, driven by strong performance in Asia, which helped offset weaker volumes in Europe. The company maintained its full-year profit growth forecast....more

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