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CARFAX Canada's Overview

Total employees267
HeadquartersLondon
Founded2000

CARFAX Canada is the country's leading provider of automotive history and valuation services, dedicated to empowering Canadians with trusted information to buy and sell used cars with greater confidence. Formerly known as CARPROOF, CARFAX Canada offers comprehensive Vehicle History Reports (VHRs) that include crucial details such as accident data, lien information, registration history across Canada and the U.S., import/export records, and unfixed safety recalls. Their products are utilized by consumers, automotive dealers, manufacturers, auto auctions, lenders, and insurance companies. By providing transparency into a vehicle's past, CARFAX Canada plays a vital role in fostering a more secure and informed used car marketplace.

Where is CARFAX Canada's Headquarters?

HQ Function

The London headquarters serves as the primary operational hub for CARFAX Canada, managing data acquisition and processing, product development, sales, marketing, customer support, and strategic initiatives for the Canadian market.

Notable Features:

CARFAX Canada's office is located within the redeveloped 100 Kellogg Lane, a historic former Kellogg's cereal factory transformed into a vibrant, multi-use destination. This provides a unique, modern, and collaborative workspace.

Work Culture:

The work culture at CARFAX Canada emphasizes innovation, data integrity, collaboration, and a strong focus on customer empowerment. They foster an environment that encourages problem-solving and aims to make a positive impact on the automotive industry.

HQ Significance:

As the central command for Canadian operations, the London headquarters is key to CARFAX Canada's mission of delivering comprehensive and reliable vehicle information, thereby supporting transparency and trust within the Canadian automotive ecosystem.

Values Reflected in HQ: The choice of a repurposed historic building reflects values of innovation, community integration, sustainability, and a forward-thinking approach, aligning with CARFAX Canada's brand.

Location:

CARFAX Canada's primary focus is serving the Canadian automotive market. However, it operates as part of the larger CARFAX network, which has extensive operations in the United States. This North American integration allows for comprehensive data collection, including information on vehicles imported from the U.S. into Canada. Furthermore, CARFAX Canada is a business unit of S&P Global, a leading worldwide provider of credit ratings, benchmarks, analytics and workflow solutions in the global capital, commodity and automotive markets. This affiliation provides CARFAX Canada with access to global resources, data insights, and technological expertise, enhancing its offerings for Canadian users.

Street Address:

100 Kellogg Lane, Suite 301

City:

London

State/Province:

Ontario

Country:

Canada

CARFAX Canada's Global Presence

Centreville, Virginia, USA

Address: 5860 Trinity Parkway, Suite 600, Centreville, VA 20120 (CARFAX U.S. HQ)

Supports overall North American operations, including cross-border data integration essential for comprehensive vehicle reports in Canada, especially for imported vehicles.

Buying Intent Signals for CARFAX Canada

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of CARFAX Canada

As of April 2025, CARFAX Canada' leadership includes:

Mark Rousseau - President & General Manager
Shawn Vording - Vice President, Product & Sales
Jon Lanyon - Vice President, Technology
Rhonda English - Vice President, Marketing

Investors of CARFAX Canada

CARFAX Canada has been backed by several prominent investors over the years, including:

S&P Global (CARFAX Canada is a business unit of S&P Global, following S&P Global's merger with IHS Markit, which had previously acquired CARFAX)

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Public announcements regarding executive new hires or departures specifically within CARFAX Canada's top leadership over the last 12 months have been minimal, suggesting leadership stability. Major changes, if any, are typically communicated through official press releases or internal announcements.

Technology (Tech Stack) used by CARFAX Canada

Discover the tools CARFAX Canada uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

CARFAX Canada Email Formats and Examples

CARFAX Canada likely utilizes standard corporate email formats, typically combining an employee's name with the company domain '@carfax.ca'. Common patterns include first initial followed by last name, or first name separated from last name by a period.

[first_initial][last]@carfax.ca

Format

mrousseau@carfax.ca

Example

85%

Success rate

News and media

GlobeNewswire (via CARFAX Canada)February 27, 2024

CARFAX Canada Data Shows Canadians Are Holding Onto Their Vehicles Longer

CARFAX Canada released data indicating a trend of Canadian vehicle owners keeping their cars for longer durations. This shift has implications for the used car market, vehicle maintenance cycles, and demand for specific types of automotive services....more

Cision PR Newswire (via CARFAX Canada)November 2, 2023

CARFAX Canada Introduces New Recall Check Feature for Consumers

CARFAX Canada launched a free new feature on its website enabling consumers to check for open safety recalls on a vehicle by entering its Vehicle Identification Number (VIN), enhancing vehicle safety awareness....more

Canadian Auto DealerMay 9, 2023

Used vehicle prices holding steady: CARFAX Canada

In a market update, CARFAX Canada, in collaboration with Accu-Trade, reported that used vehicle prices in Canada showed relative stability in April 2023, with a minor increase observed month-over-month, providing insights into market trends....more

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