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Capita's Overview

Total employees155
HeadquartersLos Angeles
Founded2018

CapitaSocial, now operating as Influence.co, is a prominent influencer marketing platform that connects brands with creators to facilitate collaborations and manage campaigns. Originally founded as Tomoson in 2009, the company evolved through Capita to become Influence.co, offering a comprehensive suite of tools for influencer discovery, relationship management, campaign execution, and analytics. It aims to be a central hub for the creator economy, empowering both brands to find authentic voices and influencers to monetize their content and grow their reach.

Where is Capita's Headquarters?

HQ Function

The Los Angeles headquarters serves as the primary center for strategic leadership, product innovation and development, engineering, marketing, sales, and corporate operations for Influence.co.

Notable Features:

Situated on the iconic Hollywood Boulevard, the office benefits from a high-energy, creative environment. The workspace is likely modern and designed to foster collaboration and innovation, typical of tech companies in the media space.

Work Culture:

The work culture at CapitaSocial (Influence.co) is characterized by dynamism, innovation, and collaboration. There's a strong focus on the rapidly evolving influencer marketing landscape, data-driven decision-making, and empowering both brands and creators.

HQ Significance:

The Los Angeles location is highly significant, offering direct access to a vast pool of content creators, digital talent, marketing agencies, and entertainment industry partners, crucial for an influencer marketing platform.

Values Reflected in HQ: The headquarters' location and likely design reflect CapitaSocial's (Influence.co's) values of being connected, innovative, and central to the creator economy, fostering an environment where creative marketing solutions are developed.

Location:

While CapitaSocial (as Influence.co) is headquartered in Los Angeles, its platform serves a global audience of brands, agencies, and influencers. The digital nature of its services enables worldwide campaign execution and collaboration, supported by its centralized operations and potentially distributed team members catering to different markets.

Street Address:

7080 Hollywood Blvd, Suite 1100

City:

Los Angeles

State/Province:

CA

Country:

USA

Capita's Global Presence

Buying Intent Signals for Capita

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Capita

As of April 2025, Capita' leadership includes:

Niel Robertson - CEO & Founder (Influence.co)
Jeff Smith - Chief Revenue Officer (Influence.co)

Investors of Capita

Capita has been backed by several prominent investors over the years, including:

Right Side Capital Management
Tech Coast Angels
Okapi Venture Capital
Golden Seeds
Harvard Business School Angels of Southern California
Wavemaker Partners
Lowercase Capital
K5 Ventures
Siemer Ventures

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

No major publicly announced executive hires or exits specifically for CapitaSocial (Influence.co) have been identified in the last 12 months. The leadership team, headed by CEO Niel Robertson, appears to be stable.

Technology (Tech Stack) used by Capita

Discover the tools Capita uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Capita Email Formats and Examples

For CapitaSocial (now Influence.co), common email address patterns typically involve the first name, or a combination of first initial and last name. While current emails use the @influence.co domain, the structural patterns are likely consistent.

[first]@capitasocial.com (e.g., jane@capitasocial.com) or [first_initial][last]@capitasocial.com (e.g., jdoe@capitasocial.com). Note: Current company Influence.co uses @influence.co.

Format

jane@capitasocial.com

Example

75%

Success rate

News and media

Influence.co BlogJuly 11, 2023

CapitaSocial's Evolution: Influence.co Unveils New Brand Identity and Platform Enhancements

Influence.co announced a comprehensive brand refresh, including a new logo, website design, and platform user interface, aimed at better reflecting its mission to be the central nervous system for the creator economy....more

Influence.co BlogFebruary 2, 2023

CapitaSocial (as Influence.co) Launches Mobile App for Creators

Influence.co announced the launch of its new mobile application for iOS and Android, designed to help creators manage their profiles, collaborations, and communities more effectively while on the go....more

MarTech SeriesDecember 7, 2022

CapitaSocial's Predecessor Influence.co Unveils New Platform To Revolutionize Brand-Influencer Collaboration

Influence.co launched a significant update to its platform, enhancing features for brands and influencers to connect, collaborate on campaigns, and measure results more effectively....more

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