ByChari is a fine jewelry brand founded by Chari Cuthbert in 2012, celebrated for its handcrafted, personalized, and minimalist designs. Operating from Los Angeles, California, the brand gained significant recognition for its custom pieces, including the iconic 'VOTE' necklace worn by Michelle Obama. ByChari emphasizes creating timeless, wearable art that allows for personal expression, drawing inspiration from the founder's island roots and LA lifestyle. Their collection ranges from initial necklaces and custom-name jewelry to rings, earrings, and bracelets, focusing on quality materials and craftsmanship.
Serves as the main design studio, production hub for handmade pieces, retail flagship store, and administrative center for ByChari.
The West 3rd Street location combines a retail showroom with an on-site workshop, allowing customers to experience the brand and its craftsmanship firsthand.
Likely a creative, artisan-focused, and customer-centric environment. Emphasis on meticulous craftsmanship, personal expression, and a collaborative team spirit, reflecting the handmade nature of the jewelry and founder Chari Cuthbert's vision.
Central to ByChari's brand identity as 'Handmade in LA'. It serves as the primary touchpoint for design, production, and direct customer engagement, reinforcing authenticity and connection.
ByChari primarily operates with a direct-to-consumer model via its e-commerce website, shipping its handcrafted jewelry to customers worldwide. While its design and production are centralized in Los Angeles, its global reach is facilitated through international shipping. The brand has gained international recognition, appealing to a global audience seeking personalized and modern fine jewelry, and may also be available through select high-end retail partners or stockists in various regions.
7973 W 3rd St
Los Angeles
CA
USA
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As of April 2025, BYCHARI' leadership includes:
BYCHARI has been backed by several prominent investors over the years, including:
No major executive new hires or departures have been publicly announced by ByChari in the last 12 months. As a founder-led company, significant leadership changes are less frequent or typically not widely publicized for a brand of its scale.
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While ByChari's exact internal email formats are not publicly disclosed, common formats for companies of this nature include first name or first initial combinations. Customer inquiries are typically handled through designated service emails.
[first]@bychari.com (e.g., chari@bychari.com) or [first].[last]@bychari.com, [first_initial][last]@bychari.com
Format
info@bychari.com (general inquiries), chari@bychari.com (speculative example for founder)
Example
70%
Success rate
The New York Times • February 10, 2023
ByChari, founded by Chari Cuthbert, was featured in a New York Times article titled 'The Black Designers Who Are Reinventing Fine Jewelry.' The piece recognized Cuthbert's unique design aesthetic and her brand's impact on the contemporary fine jewelry landscape, showcasing her as an influential voice....more
WWD (Women's Wear Daily) • December 6, 2022
ByChari, the Los Angeles-based fine jewelry brand known for pieces like Michelle Obama's 'Vote' necklace, opened its first brick-and-mortar flagship store on West Third Street in Los Angeles. The store offers an immersive brand experience and showcases its popular personalized and minimalist jewelry collections....more
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