BY FAR is a designer accessories brand founded in 2016 by sisters Valentina Ignatova and Sabina Gyosheva, and their sister-in-law Denitsa Bumbarova. The company quickly gained international recognition for its modern-nostalgic aesthetic, focusing on high-quality shoes, bags, and small leather goods. BY FAR's designs are often inspired by late 80s, 90s, and early 2000s styles, reimagined with a contemporary edge. The brand emphasizes sustainable practices by using responsibly sourced materials and producing in family-run factories. It has a strong direct-to-consumer presence and is stocked by luxury retailers worldwide.
Serves as the primary hub for design, brand strategy, marketing, global operations management, and administrative functions.
While specific architectural details are not widely publicized, the headquarters is understood to be a modern and creative workspace designed to foster collaboration and innovation, reflecting the brand's contemporary aesthetic.
BY FAR's HQ work culture is likely dynamic, fast-paced, and highly creative, driven by a passion for fashion and design. It probably encourages collaboration among its teams, mirroring the close-knit founding family's approach.
The Sofia headquarters is significant as it's the birthplace of the brand and where its core identity, design philosophy, and strategic decisions are formulated, enabling its rapid global growth.
BY FAR has established a significant global presence, with its products sold in over 50 countries through a curated network of high-end department stores, boutiques, and its own e-commerce platform. Key functions supported globally include international sales and distribution, coordinated marketing and public relations campaigns targeting diverse markets, and customer service for a worldwide clientele. While design and core strategy are centralized in Sofia, the brand's reach extends through showrooms in key fashion capitals and strategic retail partnerships.
Not publicly disclosed, located in Sofia
Sofia
Sofia City Province
Bulgaria
Address: Specific address not publicly listed
To strengthen brand presence in a major global fashion city, manage relationships with UK and European press and commercial partners, and support regional sales and marketing initiatives.
Address: Specific address not publicly listed (Showroom often by appointment)
To facilitate wholesale business, enhance brand visibility within the epicenter of global fashion, and engage directly with the international fashion community, including buyers and influencers.
Address: 8408 Melrose Place, Los Angeles, CA 90069 (Flagship Store with potential regional operations support)
To establish a strong retail footprint in a key US market, enhance direct-to-consumer engagement, and cater to the influential Los Angeles fashion scene and celebrity clientele.
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As of April 2025, BY FAR' leadership includes:
BY FAR has been backed by several prominent investors over the years, including:
BY FAR is a privately held company, and detailed information regarding executive movements is not frequently publicized. No major executive hires or departures have been widely reported in mainstream media over the last 12 months. Key leadership remains with the founding team.
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BY FAR likely utilizes standard professional email formats for its corporate communications. Common structures for companies of its nature include using the first name, last name, or initials combined with the company domain.
[first_initial][last]@byfar.com (e.g., jdoe@byfar.com) or [first].[last]@byfar.com (e.g., jane.doe@byfar.com)
Format
vignatova@byfar.com
Example
75%
Success rate
WWD • 2024-02-27
BY FAR presented its Ready-To-Wear Fall 2024 collection during Paris Fashion Week, showcasing an evolution of its signature aesthetic. The collection featured modern silhouettes in footwear, handbags, and an expanding apparel line, emphasizing sophisticated textures and the brand's nostalgic-yet-contemporary appeal....more
FashionUnited • 2023-11-02
Bulgarian accessories brand BY FAR announced the opening of its first flagship retail store, located on Melrose Place in Los Angeles. This marks a significant milestone in the brand's direct-to-consumer expansion strategy and its growing presence in the U.S. market....more
Vogue Business • 2023-10-05
The founders of BY FAR discussed their journey of scaling the popular accessories brand, initially focusing on organic growth and profitability before taking on their first minority external investment. The strategy emphasized maintaining creative control and building a sustainable business model....more
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