BWS (Beer, Wine, Spirits) is a prominent Australian liquor retailer, known for its convenience and wide selection of alcoholic beverages. Established in 2001, BWS operates as a subsidiary of Endeavour Group, which demerged from Woolworths Group in 2021. With hundreds of stores located across Australia, BWS aims to be the most convenient and helpful liquor provider, offering local and imported beers, wines, spirits, and ready-to-drink beverages. They focus on providing great value, a tailored range, and knowledgeable customer service, both in-store and through their online platform offering click & collect and delivery options.
The headquarters oversees national strategy, marketing, merchandising, supply chain management, IT, finance, and human resources for BWS and other Endeavour Group brands.
Modern corporate office facilities designed for collaboration, housing various departments essential for running a large retail operation. Likely features open-plan workspaces, meeting rooms, and employee amenities.
The work culture is likely dynamic, fast-paced, and customer-focused, reflecting the retail industry. There's an emphasis on teamwork, innovation in retail practices, and responsible service of alcohol.
Serves as the central command for BWS's extensive retail operations, driving brand strategy and ensuring operational excellence across all stores in Australia.
BWS Australia's operations are primarily focused within Australia. As part of Endeavour Group, its global interactions would mainly involve sourcing products (beer, wine, spirits) from international suppliers and potentially engaging with global partners for technology and retail best practices. The retail stores themselves are exclusively in Australia.
26 Waterloo St
Surry Hills
NSW
Australia
Address: State-based and regional support offices are strategically located across Australia, though specific addresses are not typically publicized as they are not customer-facing.
To manage and support the extensive network of BWS retail outlets within specific geographic areas, ensuring consistent customer experience, compliance, and efficient operations. For example, a WA state office would oversee all BWS stores in Western Australia.
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As of April 2025, BWS' leadership includes:
BWS has been backed by several prominent investors over the years, including:
Endeavour Group has maintained a relatively stable executive team. No major high-profile hires or exits specifically for BWS or its direct parent leadership have been widely publicized in the last 12 months. General appointments may occur at lower executive/senior management levels.
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Email addresses for corporate employees at BWS, as part of Endeavour Group, typically follow standard corporate patterns using the endeavourgroup.com.au domain. Common formats include first name initial followed by last name, or first name separated from last name by a period.
[first_initial][last]@endeavourgroup.com.au or [first].[last]@endeavourgroup.com.au
Format
jdoe@endeavourgroup.com.au or john.doe@endeavourgroup.com.au
Example
80%
Success rate
Endeavour Group News • February 21, 2024
Endeavour Group announced its half-year financial results for F24, highlighting performance across its retail segment (including BWS and Dan Murphy's) and hotels. The retail segment saw sales growth, though with some moderation in the second quarter. BWS continued to focus on convenience and value offerings....more
Endeavour Group News • October 25, 2023
Endeavour Group released its Q1 F24 sales results, with the retail drinks segment, which includes BWS, reporting an increase in sales. The company noted a return to normal shopping behaviours post-COVID and continued focus on digital engagement and convenience for BWS customers....more
The Shout • August 23, 2023
Endeavour Group's full-year results for FY23 indicated a strong performance from its retail division, including BWS. The report highlighted growth in sales and customer engagement, with investments in digital platforms and store network optimization contributing to the positive outcome....more
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