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Buoy's Overview

Total employees19
HeadquartersBrooklyn
Founded2017

Buoy Hydration offers a range of daily wellness drops designed to enhance hydration, boost energy, and support immunity. Their products are formulated with natural ingredients, electrolytes, vitamins, and antioxidants, and are notably sugar-free, calorie-free, and free from artificial additives. Buoy aims to make optimal hydration and wellness accessible and convenient by allowing users to easily add their concentrated drops to any beverage.

Where is Buoy's Headquarters?

HQ Function

Serves as the central hub for company operations, including product development, marketing strategy, sales, and administrative functions.

Notable Features:

Dock 72 is a state-of-the-art office building known for its modern architecture, waterfront views, and extensive amenities such as a food hall, fitness center, and shared conference facilities, designed to foster collaboration and innovation.

Work Culture:

As a startup in the health and wellness sector, Buoy Hydration's culture at Dock 72 likely fosters innovation, collaboration, and a passion for its mission. The modern, amenity-rich environment supports a dynamic and employee-focused atmosphere.

HQ Significance:

Locating at Dock 72 in the Brooklyn Navy Yard positions Buoy Hydration within a vibrant ecosystem of startups and tech companies, fostering innovation, access to talent, and a prestigious address that aligns with its forward-thinking brand.

Values Reflected in HQ: The choice of a cutting-edge, sustainable, and collaborative workspace like Dock 72 reflects Buoy's values of innovation, quality, community, and well-being.

Location:

Buoy Hydration primarily serves customers in the United States and Canada through its direct-to-consumer e-commerce website (buoyhydration.com) and select retail partnerships. Their operations support product distribution, customer service, and marketing initiatives across these North American markets.

Street Address:

1 Dock 72 Way

City:

Brooklyn

State/Province:

NY

Country:

USA

Buoy's Global Presence

Buying Intent Signals for Buoy

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Buoy

As of April 2025, Buoy' leadership includes:

Daniel Schindler - Co-Founder & Chief Executive Officer
Eddie Zeng - Co-Founder & Chief Operating Officer
George Youmans - Chief Marketing Officer
Lianna Tarantin - Chief Brand Officer

Investors of Buoy

Buoy has been backed by several prominent investors over the years, including:

LivWell Ventures
Techstars
Nik Sharma
Mark Rampolla

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Based on publicly available information, there have been no major executive hires or departures announced by Buoy Hydration in the last 12 months, suggesting stability in its leadership team.

Technology (Tech Stack) used by Buoy

Discover the tools Buoy uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Buoy Email Formats and Examples

While Buoy Hydration's exact internal email format policy is not publicly disclosed, common corporate patterns suggest formats such as `[first].[last]@buoyhydration.com` or `[first_initial][last]@buoyhydration.com`. These are standard conventions in many companies.

[first].[last]@buoyhydration.com

Format

daniel.schindler@buoyhydration.com (example, actual format may vary)

Example

70%

Success rate

News and media

buoyhydration.comMay 16, 2024

Buoy Hydration Collaborates with The Every Co. for Innovative Protein & Hydration Product

Buoy Hydration announced a partnership with The Every Co., a food technology company, to develop a new product combining Buoy's hydration benefits with EVERY Protein™, a high-quality animal-free egg protein. This collaboration aims to create a novel wellness solution for consumers....more

BevNET.comJune 13, 2023

Buoy Hydration Partners With The Vitamin Shoppe For Nationwide Retail Launch

Buoy Hydration announced its expansion into nationwide retail through a partnership with The Vitamin Shoppe. This move makes Buoy's electrolyte and wellness drops available in over 700 The Vitamin Shoppe locations across the U.S., significantly increasing its market presence....more

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