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Brioni's Overview

Total employees680
HeadquartersRome
Founded1945

Brioni is a prestigious Italian luxury menswear brand founded in Rome in 1945 by Nazareno Fonticoli and Gaetano Savini. Renowned for its impeccable bespoke tailoring, ready-to-wear collections, leather goods, shoes, and accessories, Brioni has become synonymous with sartorial excellence and understated elegance. The brand is celebrated for its masterful craftsmanship, use of exclusive fabrics, and timeless designs that have dressed influential figures, from Hollywood legends to global leaders. Brioni is part of the global luxury group Kering.

Where is Brioni's Headquarters?

HQ Function

Serves as the global corporate headquarters, overseeing brand strategy, design, marketing, and international operations. Key decisions regarding collections and global distribution are made here.

Notable Features:

Located in a prestigious area of Rome, reflecting the brand's luxury positioning. The headquarters likely houses design ateliers, showrooms, and administrative offices.

Work Culture:

A blend of traditional Italian craftsmanship and modern global business practices. Emphasis on quality, attention to detail, heritage, and innovation within the luxury sector.

HQ Significance:

The Rome headquarters is central to Brioni's identity, anchoring the brand in its historical birthplace and the heart of Italian tailoring tradition. It symbolizes the brand's commitment to 'Made in Italy' excellence.

Values Reflected in HQ: The headquarters embodies Brioni's core values of excellence, craftsmanship, Italian heritage, timeless elegance, and exclusivity.

Location:

Brioni operates a global network of directly operated stores in major luxury capitals worldwide, alongside a presence in prestigious department stores and multi-brand boutiques. Its global functions include retail management, wholesale distribution, marketing and communications, client services, and after-sales support, ensuring a consistent brand experience across Europe, North America, Asia, and the Middle East. Manufacturing remains centered in Italy to guarantee its signature quality.

Street Address:

Via Ludovisi 35

City:

Rome

State/Province:

RM (Metropolitan City of Rome Capital)

Country:

Italy

Brioni's Global Presence

Penne, Abruzzo, Italy

Address: Contrada S. Lucia, 65017 Penne PE, Italy (Main Production Atelier)

Crucial for maintaining the 'Made in Italy' quality and skill, serving as the primary manufacturing and training hub for its highly skilled artisans.

Paris, France

Address: c/o Kering, 40 rue de Sèvres, 75007 Paris, France (Parent Company Location)

Integration with Kering's global luxury strategy, access to shared services, and presence in a key global fashion capital.

New York, NY, USA

Address: Brioni has a significant retail presence (e.g., Madison Avenue) and likely a regional corporate office or showroom supporting North American operations. Specific corporate office address not publicly listed.

Drives brand growth and customer engagement in the important U.S. luxury market.

Milan, Italy

Address: Brioni typically has a showroom presence in Milan, especially during fashion weeks. Example: Via Gesù, 2, 20121 Milano MI, Italy (Flagship and likely showroom functions).

Strengthens brand presence in Italy's fashion capital, supports European sales and marketing efforts.

Buying Intent Signals for Brioni

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Brioni

As of April 2025, Brioni' leadership includes:

Mehdi Benabadji - Chief Executive Officer
Norbert Stumpfl - Design Director

Investors of Brioni

Brioni has been backed by several prominent investors over the years, including:

Kering S.A.

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

There have been no major, publicly announced changes at the highest executive levels (CEO, Design Director) of Brioni in the last 12 months. The leadership team appears stable, focusing on consistent brand strategy and creative direction.

Technology (Tech Stack) used by Brioni

Discover the tools Brioni uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Brioni Email Formats and Examples

Brioni, as a subsidiary of Kering, likely uses email formats common in large corporations, often based on employee names. The most common formats would typically be [first].[last]@brioni.com or [first_initial][last]@brioni.com.

[first].[last]@brioni.com

Format

john.doe@brioni.com

Example

70%

Success rate

News and media

Brioni Official Website / Vogue RunwayJanuary 15, 2024

Brioni Presents Fall/Winter 2024 Men's Collection

Brioni unveiled its Fall/Winter 2024 menswear collection, showcasing the brand's signature blend of sophisticated tailoring and luxurious materials. The collection, designed by Norbert Stumpfl, emphasized fluid silhouettes and rich textures, reinforcing Brioni's commitment to timeless elegance and craftsmanship....more

WWDJune 21, 2023

Brioni Men’s Spring 2024 Review

Brioni's Spring 2024 collection, presented in Milan, focused on lightness and a relaxed approach to formalwear. Creative director Norbert Stumpfl offered an array of impeccably crafted pieces, including deconstructed jackets and luxurious knitwear, catering to a modern interpretation of luxury....more

Kering Press Release (General)May 4, 2023

Kering Reports Q1 2023 Revenue

Kering, Brioni's parent company, released its first-quarter 2023 financial results. While specific figures for Brioni are often consolidated under 'Other Houses', the overall performance of Kering's portfolio reflects trends in the luxury market impacting all its brands, including Brioni's focus on high-end clientele....more

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