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Brioche Dorée's Overview

Total employees1279
HeadquartersCesson-Sévigné
Founded1976

Brioche Dorée is a renowned French chain of bakery-cafés, founded in 1976 by Louis Le Duff. It offers a taste of authentic French culinary tradition with a wide range of freshly prepared products including viennoiseries, pastries, breads, sandwiches, salads, quiches, and hot & cold beverages. Positioned in the fast-casual segment, Brioche Dorée emphasizes quality ingredients, traditional recipes, and quick service, catering to customers in high-traffic locations such as city centers, shopping malls, railway stations, and airports worldwide. It is a flagship brand of the global restaurant group, Groupe Le Duff.

Where is Brioche Dorée's Headquarters?

HQ Function

Serves as the global headquarters for Groupe Le Duff, overseeing strategic direction, brand management, product development, international operations, and administrative functions for Brioche Dorée and other group brands.

Notable Features:

Modern corporate campus likely equipped with R&D kitchens for culinary innovation, training facilities, and advanced logistical planning centers, reflecting the scale of a global food service leader.

Work Culture:

A dynamic, internationally-focused environment blending French corporate traditions with a fast-paced, results-oriented approach typical of the global food service industry. Emphasis on culinary excellence, quality, and customer satisfaction.

HQ Significance:

The nerve center for one of the world's leading bakery-café groups, driving global strategy, innovation in French-inspired fast-casual dining, and expansion across continents.

Values Reflected in HQ: The headquarters likely reflects values of quality, French culinary 'savoir-faire', efficiency, innovation, and a commitment to global growth and operational excellence.

Location:

Brioche Dorée, as part of Groupe Le Duff, has a significant global footprint with hundreds of bakery-cafés in numerous countries across Europe, the Americas, Asia, and the Middle East. Globally, functions supported include international franchising, supply chain management, marketing adaptation for local markets, quality control, and continuous product innovation to cater to diverse international tastes while maintaining its French culinary identity.

Street Address:

Z.I. Sud Est, 10 Rue de Bray, CS 83719

City:

Cesson-Sévigné

State/Province:

Brittany (Bretagne)

Country:

France

Brioche Dorée's Global Presence

Dallas, Texas, USA

Address: 12201 Merit Dr Suite 500, Dallas, TX 75251, USA (Le Duff America Inc. HQ)

To lead the expansion, adaptation, and operational excellence of Brioche Dorée and other Groupe Le Duff brands for American and Canadian consumers, ensuring brand consistency and market relevance.

Buying Intent Signals for Brioche Dorée

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Brioche Dorée

As of April 2025, Brioche Dorée' leadership includes:

Louis Le Duff - Founding President (Président Fondateur), Groupe Le Duff
Claude Le Duff - Deputy CEO (Directeur Général Adjoint), Groupe Le Duff
Vincent Le Duff - CEO, Le Duff America (overseeing North American operations including Brioche Dorée)

Investors of Brioche Dorée

Brioche Dorée has been backed by several prominent investors over the years, including:

Groupe Le Duff (Privately held by the Le Duff family)

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

No specific high-profile executive changes directly concerning Brioche Dorée's top brand-specific leadership have been widely publicized in the last 12 months. Leadership within the parent company, Groupe Le Duff, which oversees Brioche Dorée, has remained generally stable according to public records.

Technology (Tech Stack) used by Brioche Dorée

Discover the tools Brioche Dorée uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Brioche Dorée Email Formats and Examples

Brioche Dorée is part of Groupe Le Duff. Corporate email addresses typically follow standard formats used by Groupe Le Duff. Common patterns include first initial followed by last name, or first name separated by a dot from the last name.

flast@groupeleduff.com (e.g., jdoe@groupeleduff.com) or first.last@groupeleduff.com

Format

l.leduff@groupeleduff.com

Example

75%

Success rate

News and media

France SnackingJune 20, 2023

Brioche Dorée expands its offering with its new summer menu

Brioche Dorée launched its new summer menu featuring fresh recipes, including new salads, sandwiches, and desserts, aiming to cater to seasonal customer preferences and innovate its product line....more

Ouest-FranceMarch 23, 2023

Groupe Le Duff (Brioche Dorée, Del Arte) posts record sales in 2022 and continues its development

Groupe Le Duff, parent company of Brioche Dorée, announced a record turnover of €2.4 billion for 2022, an increase of 17% from the previous year. The group also outlined plans for continued global expansion and recruitment efforts....more

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