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BrandIQ's Overview

Total employees32
HeadquartersAtlanta
Founded2002

Brand Intelligence Group, often referred to as Brand-IQ, is a specialized consultancy firm focused on delivering actionable insights to businesses regarding their brand perception, customer behavior, market dynamics, and competitive landscape. They employ robust research methodologies and strategic frameworks to assist companies in developing resilient brands, making data-driven decisions, and enhancing their market positioning. Key services include brand audits, consumer segmentation, competitor analysis, market opportunity assessment, and strategic brand development.

Where is BrandIQ's Headquarters?

HQ Function

The Atlanta headquarters serves as the primary center for Brand-IQ's operations, encompassing client engagement, research design and execution, data analysis, strategic planning, and overall business management.

Notable Features:

The office is likely a professional and modern workspace located within a commercial business district, designed to facilitate collaboration, research, and client meetings.

Work Culture:

Brand-IQ fosters an intellectually driven and collaborative work culture. The environment emphasizes analytical thinking, strategic problem-solving, and a strong client-centric approach, with a focus on delivering high-impact brand solutions.

HQ Significance:

Its Atlanta location provides Brand-IQ with strategic access to a diverse range of industries, a rich talent pool, and a dynamic business ecosystem, enabling them to serve clients effectively across various sectors.

Values Reflected in HQ: The headquarters likely reflects Brand-IQ's core values of insight, integrity, partnership, and strategic excellence through its professional setup and client-focused operations.

Location:

While primarily US-focused with its headquarters in Atlanta, Brand Intelligence Group possesses the capabilities to serve clients with national and international interests. They leverage digital communication and research methodologies to support brands operating in diverse geographical markets, though their core physical presence is in the United States.

Street Address:

3423 Piedmont Road NE, Suite 475

City:

Atlanta

State/Province:

GA

Country:

USA

BrandIQ's Global Presence

Buying Intent Signals for BrandIQ

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of BrandIQ

As of April 2025, BrandIQ' leadership includes:

Mark Towery - President
Michelle Adams - Vice President

Investors of BrandIQ

BrandIQ has been backed by several prominent investors over the years, including:

Privately Held

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

No significant public announcements regarding executive new hires or departures at Brand Intelligence Group have been made in the last 12 months, indicating stability in the current leadership team.

Technology (Tech Stack) used by BrandIQ

Discover the tools BrandIQ uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

BrandIQ Email Formats and Examples

Brand Intelligence Group likely utilizes common professional email formats. Based on standard industry practices for a company of its domain (brand-iq.com), typical patterns include first name or first initial combined with the last name.

[first_initial][last]@brand-iq.com (e.g., mtowery@brand-iq.com) or [first]@brand-iq.com (e.g., mark@brand-iq.com)

Format

mark@brand-iq.com

Example

80%

Success rate

News and media

brand-iq.com BlogMarch 7, 2024

Brand Intelligence Group: How to Leverage Brand Intelligence to Boost Your Marketing ROI

Brand Intelligence Group published an article detailing strategies for utilizing brand intelligence to enhance marketing return on investment, emphasizing data-driven decision-making and customer understanding....more

brand-iq.com BlogJanuary 23, 2024

Brand Intelligence Group: Navigating the Noise: How Brand Intelligence Cuts Through Market Complexity

An insight piece from Brand Intelligence Group discussing how effective brand intelligence strategies can help businesses simplify and navigate complex market environments to identify key opportunities....more

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