Boulevard
Boulevard's Overview
Boulevard is a technology company providing a comprehensive client experience platform specifically designed for appointment-based, self-care businesses such as salons, spas, medspas, and barbershops. Their software-as-a-service (SaaS) solution helps these businesses manage scheduling, point-of-sale (POS) transactions, client communications, marketing, and reporting. By streamlining operations and enhancing the client journey, Boulevard aims to empower self-care entrepreneurs to grow their businesses and build stronger customer relationships. Key features include online booking, automated reminders, payment processing, staff management, and business intelligence tools.
Where is Boulevard's Headquarters?
HQ Function
Serves as the primary hub for Boulevard's operations, including product development, engineering, marketing, sales, customer support, and corporate leadership.
Notable Features:
Likely a modern office space designed to foster collaboration and innovation, reflecting its tech-company nature in a vibrant urban setting.
Work Culture:
Boulevard promotes a collaborative, innovative, and customer-focused work culture. Employees are encouraged to be proactive and contribute to the company's mission of empowering self-care businesses. Emphasis is placed on growth, learning, and a positive work-life balance.
HQ Significance:
Strategically located in a major US tech and business hub, providing access to a rich talent pool, industry events, and potential partnerships. The Los Angeles location also places it near a large market of beauty and wellness businesses.
Values Reflected in HQ: The headquarters likely reflects Boulevard's values of innovation, client success, transparency, and teamwork through its design and operational ethos.
Location:
Boulevard primarily focuses its operations and client base within the United States. While its physical headquarters is in Los Angeles, the company supports a distributed workforce across the US. This model allows them to tap into talent nationwide for critical functions such as engineering, product development, sales, customer support, and marketing, ensuring robust service delivery to American self-care businesses. Currently, their platform is tailored for the US market.
Street Address:
860 S Los Angeles St, Suite 600
City:
Los Angeles
State/Province:
CA
Country:
USA
Boulevard's Global Presence
Distributed (Primarily USA)
Address: N/A (Remote Workforce)
To leverage diverse talent pools across the nation, enhance operational agility, and provide comprehensive support to its client base without the constraints of a single geographical location beyond its HQ.
Buying Intent Signals for Boulevard
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Executive Team of Boulevard
As of April 2025, Boulevard' leadership includes:
Investors of Boulevard
Boulevard has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Boulevard's executive team has demonstrated stability, with no major high-profile C-suite hires or departures publicly announced in the immediate last 12-18 months. The appointment of Jason Park as CFO in late 2022 was a significant addition. The current focus appears to be on scaling operations with the established core leadership team.
Technology (Tech Stack) used by Boulevard
Discover the tools Boulevard uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Boulevard Email Formats and Examples
Boulevard likely utilizes standard corporate email formats. Common patterns include [first_initial][last]@[domain] or [first].[last]@[domain]. Given their domain is joinblvd.com, emails would follow this structure.
A common professional email format is [first_initial][last]@joinblvd.com.
Format
mdanna@joinblvd.com
Example
80%
Success rate
News and media
Business Wire • November 1, 2023
Boulevard Announces New Mobile App for Beauty and Wellness Professionals on the Go
Boulevard launched Boulevard Mobile, a new app designed to provide beauty and wellness professionals with enhanced flexibility and control over their schedules, client communications, and point-of-sale transactions directly from their mobile devices....more
Business Wire • March 28, 2023
Boulevard Integrates With Square To Streamline Salon and Spa Payments
Boulevard announced an integration with Square, enabling salons and spas using Boulevard's platform to leverage Square's payment processing capabilities and hardware, further streamlining checkout experiences for clients....more
TechCrunch • August 24, 2022
Boulevard raises $70M Series C to bring modern SaaS to salons and spas
Boulevard secured $70 million in a Series C funding round led by Point72 Private Investments, with participation from existing investors Index Ventures, Toba Capital, Bonfire Ventures, and VMG Partners. This funding is aimed at accelerating product development and market expansion for its salon and spa management platform....more
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