Boston Whaler is a legendary American boat manufacturer, renowned for producing high-quality, durable, and famously 'unsinkable' recreational boats. Founded in 1958 by Richard 'Dick' Fisher, the company revolutionized boat building with its Unibond™ construction process, creating exceptionally safe and reliable watercraft. Boston Whaler offers a diverse range of models, from small tenders and fishing boats like the Super Sport and Montauk, to larger offshore cruisers and center consoles like the Conquest and Outrage series. Acquired by Brunswick Corporation in 1996, Boston Whaler continues its tradition of innovation, performance, and uncompromising quality from its manufacturing facility in Edgewater, Florida, serving boaters worldwide.
Serves as the central hub for all Boston Whaler operations, including design, engineering, manufacturing, sales, marketing, and administration.
State-of-the-art manufacturing plant with advanced robotics and composite technology, extensive waterfront access for boat testing and development, on-site design studios and engineering labs.
A culture deeply rooted in craftsmanship, innovation, and a passion for the marine lifestyle. Emphasis on teamwork, quality control, and employee safety, reflecting the brand's commitment to excellence and its 'Unsinkable Legend' heritage.
The Edgewater facility is crucial for maintaining Boston Whaler's reputation for quality and innovation, and is a significant employer in the Florida marine industry.
While manufacturing is primarily centralized in Edgewater, Florida, Boston Whaler has a significant global presence through its extensive network of authorized dealers and distributors. These partners support sales, service, and marketing efforts in numerous countries across North America, South America, Europe, Asia, Australia, and the Middle East, making the 'Unsinkable Legend' accessible to boating enthusiasts worldwide. This global reach is further supported by the international infrastructure of its parent company, Brunswick Corporation.
100 Whaler Way
Edgewater
Florida
USA
Address: 26125 N. Riverwoods Blvd., Suite 500, Mettawa, IL 60045
Serves as the ultimate parent company headquarters, providing strategic direction and shared services for all Brunswick brands, including Boston Whaler.
Address: Various locations worldwide
To provide localized sales, customer service, and support for Boston Whaler products to customers in specific geographic regions.
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As of April 2025, Boston Whaler' leadership includes:
Boston Whaler has been backed by several prominent investors over the years, including:
In early 2023, Kris Neff was appointed President of Boston Whaler. There have been no other major publicly announced executive hires or departures specifically for Boston Whaler's top brand leadership in the immediate last 12 months from mid-2023 to mid-2024. Key leadership within the brand appears stable. Changes within the broader Brunswick Boat Group or Brunswick Corporation occur periodically.
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Boston Whaler is a brand of Brunswick Corporation. Employee email addresses typically follow the standard Brunswick Corporation format.
firstname.lastname@brunswick.com
Format
jane.doe@brunswick.com
Example
80%
Success rate
Brunswick Corporation News • February 21, 2024
Brunswick Corporation, parent company of Boston Whaler, announced it has been named by Forbes to the list of America’s Best Large Employers for 2024. This prestigious recognition marks the fourth time Brunswick has been included on this annual list....more
Trade Only Today • February 14, 2024
Boston Whaler introduced the 210 Montauk at the Miami International Boat Show. The new model builds on the legacy of the Montauk series with enhanced features, a user-friendly design, and increased versatility for fishing and family outings....more
Boston Whaler News • October 10, 2023
Boston Whaler announced it has received its eighth consecutive Marine Industry Customer Satisfaction Index (CSI) Award from the National Marine Manufacturers Association (NMMA) for its fiberglass outboard boats. This award recognizes Boston Whaler's outstanding commitment to customer satisfaction....more
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