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Borrowell's Overview

Total employees115
HeadquartersToronto
Founded2014

Borrowell is a leading Canadian fintech company dedicated to making financial prosperity possible for everyone. They offer free Equifax credit score and report access, credit monitoring, AI-powered financial product recommendations (like personal loans, credit cards, and mortgages from various providers), and educational resources to help Canadians understand and improve their financial well-being. Borrowell aims to empower users with the tools and information they need to make smarter financial decisions.

Where is Borrowell's Headquarters?

HQ Function

Serves as the central hub for all company operations, including product development, engineering, marketing, sales, customer support, and executive leadership.

Notable Features:

Modern office space within a prominent downtown office tower, designed with open-concept areas and collaborative zones to foster innovation and teamwork. Likely equipped with contemporary amenities suitable for a technology-driven company.

Work Culture:

Borrowell fosters a mission-driven, collaborative, and innovative work environment. Employees often describe it as fast-paced with a strong emphasis on learning, growth, and making a positive impact on Canadians' financial lives. There's a focus on transparency and empowering team members.

HQ Significance:

The Toronto headquarters is crucial for Borrowell's operations, enabling it to tap into Canada's largest financial and technology ecosystem, attract top talent, and collaborate with key industry partners.

Values Reflected in HQ: The headquarters' design and operational setup likely reflect Borrowell's core values of customer-centricity, innovation, transparency, and collaboration, aiming to create an efficient and inspiring workspace.

Location:

Borrowell primarily focuses on the Canadian market, providing its financial tools and services to residents across Canada. While its physical operations are centered in Canada, its digital platform is accessible online. The company's mission is to enhance the financial well-being of Canadians. It does not have significant physical office presences outside of Canada for customer-facing operations or regional headquarters.

Street Address:

1 Adelaide Street East, Suite 600

City:

Toronto

State/Province:

Ontario

Country:

Canada

Borrowell's Global Presence

Buying Intent Signals for Borrowell

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Borrowell

As of April 2025, Borrowell' leadership includes:

Andrew Graham - Co-Founder & CEO
Eva Wong - Co-Founder & COO
Salim Naran - Chief Technology Officer
Bayo Odutola - Chief Financial Officer
Jennifer Ceballos - VP, People & Culture
Jonathan Reinglas - VP, Product

Investors of Borrowell

Borrowell has been backed by several prominent investors over the years, including:

Portag3 Ventures
Equitable Bank
Power Financial Corporation
White Star Capital
National Bank of Canada's NAventures
Diagram Ventures
BDC Capital
Inovia Capital
Gaingels
RBC
BMO
CIBC Innovation Banking
GIC

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Based on publicly available information, Borrowell's core executive team has shown stability with no major high-profile hires or departures announced in the last 12 months. Minor leadership changes or internal promotions may have occurred but were not widely publicized.

Technology (Tech Stack) used by Borrowell

Discover the tools Borrowell uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Borrowell Email Formats and Examples

Borrowell likely uses common professional email formats. Based on industry standards and observed patterns for similar tech companies, a likely format is [first].[last]@borrowell.com or [first_initial][last]@borrowell.com. The exact primary format can vary.

[first].[last]@borrowell.com

Format

jane.doe@borrowell.com

Example

70%

Success rate

News and media

Borrowell BlogOctober 26, 2023

Borrowell news title: Borrowell and Refresh Financial Partner to Expand Access to Credit Building Solutions for Canadians

Borrowell announced a partnership with Refresh Financial to offer Refresh's secured credit building products on the Borrowell platform. This collaboration aims to help more Canadians, especially those new to credit or looking to rebuild their credit, gain access to tools that can improve their financial standing....more

BetakitMay 9, 2023

Borrowell news title: Borrowell rolls out new rent reporting feature Rent Advantage

Borrowell launched Rent Advantage, a new feature enabling Canadian renters to report their rent payments to Equifax Canada through Borrowell. This initiative helps renters build their credit history using their consistent rent payments, which traditionally go unreported....more

Borrowell BlogFebruary 14, 2023

Borrowell news title: How Your Free Credit Score Can Help You Save Money

Borrowell published content emphasizing the benefits of regularly checking one's free credit score, detailing how understanding and improving a credit score can lead to significant savings on loans, mortgages, and insurance premiums....more

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