Booths, officially E.H. Booth & Co. Ltd, is a prestigious, family-owned chain of high-end supermarkets based in the North of England. Founded in 1847 by tea dealer Edwin Henry Booth, the company has built a strong reputation for offering high-quality food and drink, with a significant emphasis on sourcing products from local farmers and producers in the counties it serves. Often referred to as the 'Waitrose of the North,' Booths is known for its excellent customer service, well-presented stores, and commitment to regional heritage and quality.
Serves as the central administrative, operational, and logistical hub for the entire Booths supermarket chain. This includes core functions such as buying and merchandising, marketing, finance, human resources, IT, and supply chain management.
A modern, purpose-built complex housing both corporate offices and a significant distribution centre, designed for efficient management and supply of its network of stores across Northern England.
The work culture at Booths HQ reflects its long-standing family ownership, emphasizing quality, integrity, community engagement, and a passion for food. There's a strong focus on supporting local suppliers and fostering a collaborative environment dedicated to upholding the brand's premium standards.
The headquarters is critical for maintaining the consistency and quality for which Booths is known. It's the nerve center for strategic decision-making, product sourcing (both local and international), and ensuring operational excellence across all its retail locations.
Booths primarily operates within Northern England, with a strong focus on Lancashire, Yorkshire, Cumbria, Cheshire, and Greater Manchester. Its 'global presence' is mainly indirect, manifested through its meticulous sourcing of international fine foods, wines, and specialty products to complement its extensive range of local and regional offerings. This involves establishing relationships with international suppliers and importers to ensure a diverse and high-quality product selection for its customers, rather than having physical operational offices abroad.
Longridge Road
Preston
Lancashire
United Kingdom
Address: The Old Station, Victoria Street, Windermere, LA23 1QA
Catering to both the local community and the significant tourist population in Windermere, this store showcases a wide range of local Cumbrian produce and premium Booths own-brand products, acting as a vital touchpoint for the brand in a key visitor destination.
Address: Leeds Road, Ilkley, LS29 8EE
Serving the affluent Ilkley community and surrounding areas, this store focuses on high-quality groceries, fresh produce, and specialized Booths offerings, thereby strengthening the brand's presence and reputation in Yorkshire.
Address: Stanley Road, Knutsford, WA16 0BS
To provide Booths' premium grocery offering to the residents of Knutsford and Cheshire, featuring a curated selection of fine foods, wines, and locally sourced products, reinforcing Booths' identity as a quality Northern retailer.
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As of April 2025, Booths' leadership includes:
Booths has been backed by several prominent investors over the years, including:
Booths has experienced notable leadership changes in the past year, including the appointment of a new Chief Financial Officer and a new Chief Operating Officer. These changes follow the appointment of Nigel Murray as CEO in late 2022, indicating a period of strategic leadership refreshment for the Northern supermarket chain.
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Booths, like many established companies, likely utilizes standardized email formats for its corporate communications. A common pattern observed in UK businesses is the use of the first initial followed by the last name.
[firstinitial][last]@booths.co.uk
Format
jdoe@booths.co.uk
Example
75%
Success rate
Retail Gazette • February 20, 2024
Following a successful trial period, Booths has officially launched its new loyalty card scheme across all 27 of its stores. The scheme aims to provide customers with personalised offers, discounts, and rewards, enhancing customer engagement and value....more
The Grocer • January 10, 2024
Booths announced a highly successful Christmas trading period, with a sales increase of 7.6% for the three weeks leading up to January 7, 2024. The growth was reportedly driven by strong performances in its own-label premium ranges and festive food offerings....more
The Grocer • November 13, 2023
Booths appointed Colin Porter as its new Chief Financial Officer. Porter, who previously held senior finance roles at companies like Joules and Hotel Chocolat, joined the Northern supermarket chain, succeeding Ross Jasacco....more
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