Bookit.com was an online travel agency (OTA) founded in 2000, headquartered in Panama City Beach, Florida. The company specialized in providing vacation packages, including all-inclusive resorts, hotels, and flights, primarily to destinations in Mexico and the Caribbean. Bookit.com aimed to offer competitive pricing and a user-friendly booking experience. However, due to the severe impact of the COVID-19 pandemic on the travel industry, Bookit.com ceased operations in March 2020 and subsequently filed for bankruptcy. Its brand assets, including the domain name, were later acquired and the domain now redirects to a different travel service.
Served as the central hub for all corporate operations, including technology platform development, customer service management, marketing, sales strategy, and administrative functions before its closure.
The specific architectural details or unique facility features of the former Bookit.com HQ are not widely documented. It was likely a modern office space designed to support a technology-driven travel business.
Prior to closure, Bookit.com likely fostered a dynamic work culture typical of an online travel company, emphasizing customer satisfaction, innovation in travel booking technology, and a fast-paced environment. Its location in a resort city might have contributed to a unique company atmosphere.
The headquarters was significant as the operational core of Bookit.com, driving its online platform and managing its extensive network of travel partnerships. Its Florida location was also geographically advantageous for its focus on Caribbean and Mexican travel markets.
While headquartered in the USA, Bookit.com's primary market focus was on providing online travel booking services for vacation packages to international destinations, particularly in Mexico, the Caribbean, and Central America. Its global presence was manifested through its online platform accessible to customers internationally and its commercial partnerships with hotels, resorts, and airlines in these key tourist regions. The company did not typically maintain a network of physical international offices, relying instead on its digital infrastructure and relationships with local travel service providers.
14700 Panama City Beach Pkwy
Panama City Beach
Florida
USA
Address: N/A
Primary operations and support were managed from the main HQ.
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As of April 2025, BookIt.com' leadership includes:
BookIt.com has been backed by several prominent investors over the years, including:
Bookit.com ceased operations in March 2020. Consequently, there have been no executive new hires or exits within the last 12 months as the company is no longer operational. All executive roles concluded with the company's closure.
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Prior to ceasing operations in 2020, Bookit.com likely utilized standard corporate email address formats. Common patterns for companies of its type and era included combinations of first name, last name, and initial.
Plausible historical formats included [first_initial][last]@bookit.com (e.g., jdoe@bookit.com) or [first].[last]@bookit.com (e.g., jane.doe@bookit.com).
Format
bfinlaw@bookit.com (Speculative example based on former CEO Bud Finlaw and a common format)
Example
0 (Company is defunct; email addresses are no longer active)%
Success rate
Travel Weekly • March 25, 2020
Online travel agency BookIt.com has shut down, citing the profound impact of the coronavirus pandemic. The company, based in Panama City Beach, Fla., stated it 'has been devastated by the Coronavirus crisis,' leading to its closure....more
Panama City News Herald • March 24, 2020
Panama City Beach-based BookIt.com announced on Tuesday it was ceasing operations immediately and laying off its workforce due to the economic fallout from the COVID-19 pandemic on the travel industry....more
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