HQ Function

Serves as the main administrative, product development, marketing, and operational center for VSSL, including the management and strategic direction of the Bonavita brand.

Notable Features:

As a company focused on durable goods (VSSL outdoor tools and Bonavita coffee equipment), the headquarters likely includes spaces for product design, quality assurance, and possibly light assembly or prototyping. Specific architectural highlights are not widely publicized for this private company.

Work Culture:

The work culture is likely influenced by VSSL's roots in outdoor gear, emphasizing innovation, durability, and functional design, now extended to the precision-oriented coffee equipment market. A passion for quality products and customer satisfaction is expected.

HQ Significance:

This Abbotsford headquarters is significant as it represents the new chapter for the Bonavita brand under VSSL's ownership, driving its product refresh, market strategy, and continued commitment to quality coffee brewing experiences.

Values Reflected in HQ: The headquarters' operations would reflect VSSL's and Bonavita's shared values of quality, performance, reliability, and user-focused design.

Location:

Bonavita products are accessible to coffee enthusiasts worldwide through an established network of international distributors and online retailers. While core brand management and operations are centralized under VSSL in Canada, Bonavita supports sales, marketing, and customer service functions across key global markets, including North America, Europe, Asia, and Oceania.

Street Address:

1338 Livingstone Ave

City:

Abbotsford

State/Province:

BC

Country:

Canada