Bodega Norton, established in 1895, is one of Argentina's most historic and prestigious wineries, nestled in the heart of Mendoza's Luján de Cuyo region. Acquired by the Swarovski family in 1989, the winery has consistently focused on producing high-quality wines that express the unique terroir of their five distinct vineyards. Bodega Norton is globally recognized for its award-winning Malbecs, alongside a diverse portfolio of varietals, blending tradition with modern winemaking innovation. They are committed to sustainability and offer memorable visitor experiences, including tours, tastings, and a renowned restaurant.
Serves as the primary winemaking facility, administrative center, hub for vineyard management, and a premier destination for wine tourism, including tastings, tours, and a restaurant.
Historic winery buildings dating back to its founding, state-of-the-art winemaking technology, extensive underground cellars, five distinct vineyards (Finca Perdriel, Agrelo, Lunlunta, La Colonia, Medrano), 'La Vid' restaurant offering local cuisine, stunning views of the Andes Mountains.
A blend of deeply rooted tradition and innovative spirit, driven by a passion for winemaking excellence. Emphasis on teamwork, dedication to quality, respect for the land, and providing exceptional hospitality.
This location is the birthplace and heart of Bodega Norton, representing over a century of winemaking history. It's where their iconic wines are crafted and serves as a key touchpoint for engaging with consumers and trade globally.
Bodega Norton has a significant global footprint, exporting its premium Argentine wines to over 70 countries worldwide. Their international presence is supported by a robust network of distributors and partners, ensuring their wines are available in key markets across North America, Europe, Asia, Latin America, and other regions. The winery actively participates in international wine fairs and promotional activities to strengthen its brand visibility and market reach globally.
Ruta Provincial 15 – km 23,5
Perdriel, Luján de Cuyo
Mendoza
Argentina
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As of April 2025, Bodega Norton' leadership includes:
Bodega Norton has been backed by several prominent investors over the years, including:
Information on specific executive hires or exits at Bodega Norton in the last 12 months is not readily available in public domain. The company generally showcases a stable leadership team with long-standing key executives.
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While Bodega Norton's specific email format is not publicly confirmed, companies in the wine industry in Argentina often use common patterns. The primary domain for Bodega Norton is norton.com.ar.
[first_initial][last]@norton.com.ar (e.g., jdoe@norton.com.ar) or [first].[last]@norton.com.ar (e.g., jane.doe@norton.com.ar)
Format
example@norton.com.ar
Example
60%
Success rate
The Drinks Business • 18 March 2024
Bodega Norton has released the 2020 vintage of its icon wine, Gernot Langes, sourced from a select high-altitude, old vine parcel in its Finca Agrelo vineyard....more
Forbes • 05 December 2023
La Vid, the restaurant at Bodega Norton in Mendoza, Argentina, has been awarded as a Global Winner in the 'Best Of Wine Tourism' awards by Great Wine Capitals for its authentic Argentine culinary experience....more
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