highperformr logo

Blue Buffalo's Overview

Total employees983
HeadquartersWilton
Founded

Blue Buffalo, often referred to as BLUE, is a prominent pet food company specializing in natural and healthy foods and treats for dogs and cats. Founded on the promise of providing pets with high-quality ingredients inspired by a wolf's natural diet, their product lines emphasize real meat, fruits, and vegetables. The company's philosophy is "Love them like family, feed them like family." Blue Buffalo was acquired by General Mills in 2018, and continues to operate as a key brand within General Mills' pet portfolio, maintaining its commitment to natural pet nutrition.

Where is Blue Buffalo's Headquarters?

HQ Function

Serves as the main hub for Blue Buffalo's brand management, marketing strategy, product innovation for its natural pet foods, sales leadership, and administrative operations, while coordinating with the broader General Mills network.

Notable Features:

The Wilton headquarters consists of modern office facilities designed to foster collaboration and drive innovation in pet nutrition. While specific architectural details are not widely publicized, the suburban Connecticut location offers a campus-like environment suitable for focused work and brand development.

Work Culture:

As part of General Mills, the work culture at Blue Buffalo likely combines the brand's original entrepreneurial spirit and deep passion for pet well-being with the established corporate practices and resources of General Mills. There is a strong emphasis on product quality, animal health, and collaborative teamwork to uphold the brand's 'feed them like family' ethos.

HQ Significance:

The Wilton headquarters is crucial as it represents the heart of the Blue Buffalo brand. It's where strategic decisions for the brand’s growth, product development, and marketing are spearheaded, ensuring it maintains its unique identity and leadership in the natural pet food segment within the larger General Mills organization.

Values Reflected in HQ: The headquarters' operations embody Blue Buffalo's core values of 'Love them like family, feed them like family.' This is demonstrated through a commitment to research, development of high-quality natural ingredients, ensuring product safety, and maintaining brand integrity, all supported by General Mills' extensive resources and expertise.

Location:

Blue Buffalo products are primarily available and widely recognized in the United States and Canada. Following its acquisition by General Mills, the brand has begun to leverage the parent company's extensive global distribution network to expand its presence into select international markets. The core function supported globally is providing high-quality, natural pet nutrition to pet parents, backed by research, stringent quality standards, and marketing efforts tailored to regional preferences.

Street Address:

15 River Road

City:

Wilton

State/Province:

CT

Country:

USA

Blue Buffalo's Global Presence

Joplin, Missouri, USA

Address: 2001 E. 32nd St, Joplin, MO 64804 (Heartland Pet Food Manufacturing - a key manufacturing partner/facility)

Supports production and distribution for a large portion of the U.S. market, focusing on dry pet foods and treats.

Richmond, Indiana, USA

Address: 1Master Way, Richmond, IN 47374 (Blue Buffalo Manufacturing Facility)

Serves as a key production hub, particularly for wet pet foods and treats, supplying the Eastern and Midwestern U.S. markets.

Minneapolis, Minnesota, USA

Address: 1 General Mills Blvd, Minneapolis, MN 55426

Provides centralized corporate support and strategic direction for all General Mills brands, including Blue Buffalo.

Buying Intent Signals for Blue Buffalo

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Blue Buffalo

As of April 2025, Blue Buffalo' leadership includes:

Bethany Quam - Group President, Pet Segment, General Mills
Ricardo Fernández - President, International Pet, General Mills
Matt Salter - Vice President, Marketing, Pet Segment, General Mills

Investors of Blue Buffalo

Blue Buffalo has been backed by several prominent investors over the years, including:

General Mills (Acquired Blue Buffalo in 2018, making it the current owner)

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits0

Executive leadership for Blue Buffalo is integrated within the General Mills Pet Segment. Recent notable appointments within this segment reflect ongoing strategic development for the pet food portfolio, including international expansion. No major high-profile departures directly impacting Blue Buffalo's top brand oversight have been publicly announced in the last 12 months.

New Appointments:

Ricardo Fernández, Ricardo Fernández was appointed to spearhead international growth for General Mills' Pet segment, including Blue Buffalo.

Technology (Tech Stack) used by Blue Buffalo

Discover the tools Blue Buffalo uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Blue Buffalo Email Formats and Examples

As Blue Buffalo is part of General Mills, corporate communications may use General Mills' standard email format (e.g., firstname.lastname@genmills.com). However, employees directly associated with the Blue Buffalo brand, particularly in marketing, sales, or customer service, often utilize email addresses with the @bluebuffalo.com domain. Common patterns observed are [first].[last]@bluebuffalo.com and [first_initial][last]@bluebuffalo.com.

[first].[last]@bluebuffalo.com or [first_initial][last]@bluebuffalo.com

Format

jane.doe@bluebuffalo.com or jdoe@bluebuffalo.com

Example

70%

Success rate

News and media

Pet Food ProcessingFebruary 20, 2024

Blue Buffalo news title: Blue Buffalo Launches New BLUE Tastefuls Spoonless Singles for Cats

Blue Buffalo announced the launch of BLUE Tastefuls Spoonless Singles, a new line of single-serve wet cat food designed for convenience and to provide cats with smooth paté texture meals without needing a spoon....more

General MillsDecember 6, 2023

Blue Buffalo news title: General Mills Showcases Pet Segment Strength and Innovation at Investor Day

At its Investor Day, General Mills highlighted the strong performance and ongoing innovation within its Pet segment, with Blue Buffalo as a cornerstone brand. The company discussed strategies for continued growth, including new product development and market expansion for its pet food portfolio....more

Business WireJuly 19, 2023

Blue Buffalo news title: Blue Buffalo, Tuffy’s Pawsitive Action Program Provide Facility Dog for Children’s Minnesota

Blue Buffalo, in partnership with Tuffy's Pawsitive Action program, announced the provision of a facility dog to Children's Minnesota hospital. This initiative aims to support the emotional well-being of patients, families, and staff at the healthcare facility....more

Highperformr’s free tools for company research

Explore Employees by Region or Country

See where a company’s workforce is located, by country or region.

View Funding Details

View past and recent funding rounds with amounts and investors.

Understand Revenue Insights

Understand company revenue estimates and financial scale.

Track Active Job Openings

Track active roles and hiring trends to spot growth signals.

Review Product and Offerings

Discover what a company offers—products, platforms, and solutions.

Get SIC or NAICS Codes

Get the company’s official SIC and NAICS classifications.

Analyze Website Traffic Trends

Analyze visitor volume, engagement, and top traffic sources.

Discover Social Profiles and Engagement

Explore LinkedIn, Twitter, and other active social profiles.

Identify Top Competitors

Identify top competitors based on similar business traits.

Research and Discover Companies with Highperformr — Smarter, Faster

Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.

Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.

  • Track intent signals to find buyers who are actively in-market
  • Enrich contacts and companies instantly, no need to switch tools
  • Automate workflows to stay ahead of every change
  • Connect your CRM & tools for seamless data sync and activation

Thousands of companies, including Blue Buffalo, are just a search away.