Blokker is a well-known Dutch retail chain offering a diverse assortment of household goods, kitchenware, cleaning supplies, personal care items, toys, and seasonal products. Founded in 1896, Blokker has a long-standing presence in the Dutch retail landscape, traditionally known for its value and convenience. In recent years, the company has been undergoing a transformation to modernize its operations, enhance its online store (blokker.nl), and refine its product selection to meet contemporary consumer needs. It aims to provide customers with surprisingly advantageous deals and a pleasant shopping experience, whether in one of its many physical stores or online.
Serves as the central hub for Blokker's management, strategic planning, merchandising, marketing, e-commerce operations, finance, HR, and IT. It's where key decisions are made for the brand's direction and nationwide store network.
The headquarters is situated in a modern office complex designed to support the diverse needs of a multi-brand retail organization like Mirage Retail Group. It likely features open-plan workspaces, meeting rooms, and facilities geared towards collaboration and innovation.
The work environment at Blokker's headquarters is dynamic, reflecting the fast-paced nature of the retail industry. There's a focus on adapting to market changes, driving e-commerce growth, and ensuring operational efficiency. Employees likely experience a culture geared towards teamwork, customer satisfaction, and achieving commercial targets.
This location is the nerve center for Blokker's operations across the Netherlands. It plays a crucial role in shaping the company's strategy, product offerings, marketing campaigns, and overall customer experience, ensuring a consistent brand presence.
Blokker's primary operational focus is within the Netherlands, where it has an extensive network of stores and a strong e-commerce presence. While it previously had stores in Belgium and Luxembourg, its international retail footprint has been significantly reduced. Globally, Blokker engages in sourcing products from various international markets, particularly from Asia and Europe, to stock its stores and online platform. Its e-commerce operations primarily serve the Dutch market, with potential limited shipping to neighboring countries.
Van der Madeweg 13
Amsterdam-Duivendrecht
Noord-Holland
Netherlands
Address: Traverse 2, 4191 NZ Geldermalsen
Serves as the main logistical backbone for Blokker's entire Dutch retail network and e-commerce fulfillment, ensuring products reach stores and customers in a timely manner.
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As of April 2025, Blokker' leadership includes:
Blokker has been backed by several prominent investors over the years, including:
Blokker experienced a key leadership change with the appointment of a new CEO from within its ranks. Its parent company, Mirage Retail Group, also welcomed a new CEO, indicating a period of strategic leadership renewal for the group.
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Blokker likely uses common corporate email formats for its employees. While specific internal structures can vary, a frequent pattern for Dutch companies involves the first initial followed by the last name, or first name followed by a dot and then the last name.
A common Blokker email format is likely [first_initial].[last_name]@blokker.nl
Format
y.vanveldhoven@blokker.nl
Example
75%
Success rate
Blokker.nl Pers • April 22, 2024
Blokker is celebrating its 128th anniversary with special promotions and a new marketing campaign, highlighting its long history and commitment to offering value to Dutch consumers....more
RetailDetail NL • January 29, 2024
Yvonne van Veldhoven-Raaymakers has been appointed as the new CEO of Blokker, succeeding Adrie van Werd. She was previously the Chief Commercial Officer at the company....more
Distrifood • February 1, 2024
Blokker is planning to test new, smaller store formats tailored for urban environments, aiming to adapt its physical presence to changing shopping habits and city landscapes....more
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