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Black and White Zebra (BWZ) is a rapidly growing digital media company that specializes in acquiring, building, and scaling a diverse portfolio of online brands. They focus on creating high-quality, authoritative content across various niches, including technology, software, marketing, and online business. BWZ aims to help users make informed decisions through their content, fostering engaged communities around their brands. The company leverages SEO, data analytics, and innovative content strategies to drive growth and audience engagement for its digital properties.
The Vancouver headquarters serves as the central operational and strategic command for Black and White Zebra's global activities. This includes corporate management, brand strategy, financial oversight, technology development leadership, and coordination of their distributed global team.
Situated in a modern office building in a prime downtown location, the headquarters likely features contemporary office design tailored to foster collaboration and creativity for a digital-first company. Specific architectural details are not widely publicized, but it offers excellent connectivity and access to city amenities.
Black and White Zebra promotes a dynamic, entrepreneurial, and results-driven work culture. They emphasize innovation, continuous learning, and empower their team members. Being a digital media company with a distributed workforce, they likely foster strong communication and collaboration practices, valuing agility and adaptability in the fast-paced online environment.
The Vancouver HQ is significant as it grounds BWZ in a leading North American tech ecosystem, providing access to skilled talent, investment opportunities, and a supportive business environment for a company focused on digital innovation and global reach.
Beyond its Vancouver headquarters, Black and White Zebra operates with a globally distributed team. Team members are located across numerous countries, contributing to content creation, marketing, SEO, software development, and operational support for its portfolio of digital brands. This remote-first approach allows BWZ to tap into a diverse talent pool and manage its international digital assets effectively.
700 W Pender St, Suite 705
Vancouver
BC
Canada
No additional office locations available.
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As of April 2025, Black & White Zebra' leadership includes:
Black & White Zebra has been backed by several prominent investors over the years, including:
The most significant corporate development in the last 12 months was Semrush Holdings, Inc. acquiring a majority stake in Black and White Zebra in July 2023. Co-founders Adam Enfroy (CEO) and Ben Hobson (COO) have continued in their leadership roles post-acquisition. There have been no other publicly announced new hires or departures at the C-suite executive level within Black and White Zebra's direct operational team during this period.
Discover the tools Black & White Zebra uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Black and White Zebra commonly uses the [first]@blackandwhitezebra.com email format for its employees. This is a typical pattern for modern tech and digital media companies.
[first]@blackandwhitezebra.com
Format
adam@blackandwhitezebra.com
Example
90%
Success rate
Black and White Zebra Blog / The Globe and Mail • September 29, 2023
Black and White Zebra announced its inclusion in The Globe and Mail's 2023 Report on Business ranking of Canada’s Top Growing Companies. This award recognizes the company's substantial revenue growth over the past three years, underscoring its success in the competitive digital media industry....more
Semrush Investor Relations • July 19, 2023
Semrush Holdings, Inc., a leading online visibility management SaaS platform, acquired a majority stake in Black and White Zebra (BWZ). This strategic acquisition aims to combine BWZ's expertise in content creation and brand portfolio management with Semrush's platform capabilities to enhance value for users of both companies....more
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