BIRKENSTOCK
BIRKENSTOCK's Overview
Birkenstock is a globally renowned German footwear brand celebrated for its iconic contoured cork and latex footbeds, offering exceptional comfort and support. With a rich heritage dating back to 1774, the company has evolved from a family-owned shoemaking business to a global lifestyle brand. Birkenstock is committed to quality craftsmanship, sustainable practices, and the well-being of its customers, producing a wide range of sandals, shoes, and clogs for men, women, and children. Its products are sold in approximately 90 countries on all continents.
Where is BIRKENSTOCK's Headquarters?
HQ Function
Serves as the central hub for global operations, management, design, strategic planning, and corporate functions for the Birkenstock Group.
Notable Features:
The Birkenstock Campus is a modern, purpose-built facility inaugurated in 2023. It features state-of-the-art office spaces, showrooms, and collaborative environments, with architecture emphasizing natural light and sustainable building practices.
Work Culture:
The work culture at Birkenstock HQ emphasizes tradition, quality, innovation, and a commitment to employee well-being. It fosters a collaborative environment focused on maintaining the brand's legacy while driving future growth in a dynamic global market.
HQ Significance:
The headquarters centralizes global management and strategy, reflecting Birkenstock's growth into a major international brand. It underscores the company's commitment to its German roots, 'Made in Germany' quality, and long-term strategic vision.
Values Reflected in HQ: The campus design, focus on sustainability, and collaborative workspaces reflect Birkenstock's core values of quality, functionality, well-being, and a forward-looking approach to business.
Location:
Birkenstock products are sold in approximately 90 countries across all continents through a mix of its own retail stores, e-commerce platforms, and an extensive network of wholesale partners. The company supports its global operations through regional offices (e.g., Birkenstock Americas in Novato, CA; Birkenstock Asia Pacific in Singapore), production facilities primarily located in Germany (e.g., Görlitz, St. Katharinen), and distribution centers strategically positioned to serve international markets efficiently. Key functions supported globally include sales, marketing, distribution, customer service, and product adaptation for local markets, while maintaining centralized design, innovation, and quality control from its German headquarters.
Street Address:
Birkenstock Campus 1
City:
Linz am Rhein
State/Province:
Rhineland-Palatinate
Country:
Germany
BIRKENSTOCK's Global Presence
Novato, California/USA
Address: 100 Wood Hollow Drive, Suite 100, Novato, CA 94945, USA
To cater specifically to the demands and preferences of the American consumer base, manage regional partnerships, and drive growth in one of Birkenstock's largest and most influential markets.
Görlitz, Saxony/Germany
Address: Am Flugplatz 12, 02828 Görlitz, Germany
Leverages regional manufacturing expertise and infrastructure to ensure high-quality production, supports employment in the Saxony region, and contributes significantly to the company's global supply chain and commitment to German manufacturing.
St. Katharinen, Rhineland-Palatinate/Germany
Address: Rheinstraße 2-4, 53562 St. Katharinen, Germany
Supports Birkenstock's commitment to 'Made in Germany' production, ensuring quality control and utilizing skilled local labor for key manufacturing processes.
Buying Intent Signals for BIRKENSTOCK
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Executive Team of BIRKENSTOCK
As of April 2025, BIRKENSTOCK' leadership includes:
Investors of BIRKENSTOCK
BIRKENSTOCK has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Birkenstock has significantly strengthened its executive team over the past year, coinciding with its Initial Public Offering in October 2023. Key new appointments include a Chief Financial Officer and a Chief Product Officer, enhancing the leadership structure for its growth as a publicly traded company. These strategic hires reflect a period of team building rather than notable departures from top executive roles.
New Appointments:
Technology (Tech Stack) used by BIRKENSTOCK
Discover the tools BIRKENSTOCK uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
BIRKENSTOCK Email Formats and Examples
Birkenstock typically uses a standardized email format for its corporate employees, most commonly combining an employee's first name and last name separated by a dot, followed by the @birkenstock.com domain. Other less common formats might include the first initial followed by the last name.
[firstname].[lastname]@birkenstock.com
Format
max.mustermann@birkenstock.com
Example
80%
Success rate
News and media
Birkenstock Press Release / Yahoo Finance • May 30, 2024
Birkenstock Reports Strong Second Quarter Fiscal 2024 Results and Raises Full Year Guidance
Birkenstock Holding plc announced robust financial results for Q2 Fiscal 2024, with a 22% revenue increase to EUR 481 million. The company raised its full-year revenue growth forecast to 20% (constant currency) and adjusted EBITDA margin guidance, citing strong demand across all segments and regions....more
Footwear News • April 17, 2024
Concepts and Birkenstock Collaborate on Bold Arizona Sandals Collection
Streetwear retailer Concepts teamed up with Birkenstock to release a vibrant, limited-edition collection of Arizona sandals. The collaboration featured bold colors and unique materials, highlighting Birkenstock's continued appeal in fashion partnerships and its ability to engage with diverse consumer segments....more
Reuters • October 11, 2023
Birkenstock prices IPO at $46 per share, valued at $8.64 billion
Birkenstock Holding plc priced its Initial Public Offering (IPO) at $46 per share, valuing the German footwear maker at $8.64 billion. The company began trading on the New York Stock Exchange under the ticker 'BIRK', marking a significant milestone in its 250-year history....more
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