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Big Rock Sports's Overview

Total employees391
HeadquartersGraham
Founded

Big Rock Sports, LLC is one of North America's largest distributors of fishing, hunting, and outdoor sporting goods. They offer a vast inventory of products from leading manufacturers, serving a wide network of independent retailers and dealers across the United States and Canada. The company focuses on providing retailers with a comprehensive selection, competitive pricing, and efficient distribution services to help them succeed in the dynamic outdoor market. Their product categories span freshwater and saltwater fishing, tackle, hunting gear, firearms, ammunition, archery, camping, and marine accessories.

Where is Big Rock Sports's Headquarters?

HQ Function

The Graham headquarters manages strategic planning, vendor relations, national sales, marketing, finance, and administrative operations for the company's extensive distribution network.

Notable Features:

Likely a modern office complex co-located with or near a significant distribution warehouse, designed for efficient logistics and corporate management.

Work Culture:

The work culture at Big Rock Sports likely emphasizes expertise in the outdoor sports market, strong relationships with retailers and vendors, efficiency in distribution, and a passion for outdoor activities. It's a B2B environment focused on service and product knowledge.

HQ Significance:

The headquarters is critical for coordinating the company's nationwide distribution activities, managing inventory from thousands of SKUs, and supporting its retailer base to ensure products reach end consumers effectively.

Values Reflected in HQ: The headquarters likely reflects values of efficiency, reliability, partnership, and a deep commitment to the outdoor sporting goods industry and its retail partners.

Location:

Big Rock Sports's primary operational presence is concentrated in North America, specifically the United States and Canada. While they source products from international manufacturers, their distribution network and customer base are predominantly within these two countries. They function as a key link between global brands and North American retailers in the outdoor sporting goods sector.

Street Address:

1 Sport E. Odell Road

City:

Graham

State/Province:

NC

Country:

USA

Big Rock Sports's Global Presence

Sauk Rapids, MN, USA

Address: 6150 Sauk Rapids Rd, St Cloud, MN 56303, USA

Ensures timely and efficient product distribution to independent dealers in Minnesota, Wisconsin, Iowa, and the Dakotas, catering to regional demand and seasonal product cycles.

Hamlet, NC, USA

Address: 1000 S NC Hwy 177, Hamlet, NC 28345, USA

Supports the supply chain for retailers in the Carolinas, Georgia, Virginia, and surrounding states, providing access to Big Rock Sports' extensive product catalog.

Post Falls, ID, USA

Address: 5300 W Riverbend Ave, Post Falls, ID 83854, USA

Manages logistics and inventory for retailers in Idaho, Washington, Oregon, Montana, and nearby states, ensuring product availability for local hunting, fishing, and camping seasons.

Buying Intent Signals for Big Rock Sports

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Big Rock Sports

As of April 2025, Big Rock Sports' leadership includes:

Andy Melville - President
Ryan Link - Chief Financial Officer
Brian Phillips - Executive Vice President of Merchandising and Enterprise Systems
Don Moyer - Senior Vice President Sales & Marketing
Mitch Mitchell - Vice President Operations

Investors of Big Rock Sports

Big Rock Sports has been backed by several prominent investors over the years, including:

Privately Held (Acquired by an investment group including company management and other partners post-Maurice Sporting Goods bankruptcy)

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Following its re-establishment and acquisition, Big Rock Sports solidified its leadership team. Specific executive hires or exits in the immediate last 12 months are not widely publicized, suggesting stability after the restructuring. Any changes are typically internal promotions or strategic hires to strengthen key departments.

Technology (Tech Stack) used by Big Rock Sports

Discover the tools Big Rock Sports uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Big Rock Sports Email Formats and Examples

Big Rock Sports likely utilizes common corporate email formats. The most probable formats are [first_initial][last]@bigrocksports.com or [first].[last]@bigrocksports.com.

flast@bigrocksports.com (e.g., jdoe@bigrocksports.com) or first.last@bigrocksports.com (e.g. jane.doe@bigrocksports.com)

Format

amelville@bigrocksports.com

Example

80%

Success rate

News and media

SGB MediaJuly 12, 2022

Big Rock Sports news title: Big Rock Sports Names EVP Merchandising And Enterprise Systems

Big Rock Sports named Brian Phillips executive vice president of merchandising and enterprise systems. Phillips has more than 20 years of experience as a senior executive working in the outdoor industry. He was most recently the director of merchandising and procurement for a national outdoor retailer, where he led the omnichannel strategy, eCom business, marketing, merchandising, and purchasing. Phillips also worked with Maurice Sporting Goods for over eight years....more

PR NewswireJanuary 29, 2019

Big Rock Sports news title: Big Rock Sports Announces New Ownership and Management Team

Big Rock Sports, LLC announced its acquisition by an investment group that includes key members of the company's management team. Andy Melville will lead the company as President. This move followed the bankruptcy of its previous parent company, Maurice Sporting Goods, allowing Big Rock Sports to re-emerge as an independent entity focused on its core distribution business....more

Angling InternationalOctober 2, 2023

Big Rock Sports news title: Big Rock to distribute Ark Fishing products

Big Rock Sports, one of the largest outdoor sporting goods distributors in North America, has added Ark Fishing to its portfolio of brands. The partnership will see Ark Fishing’s full line of rods, reels, lures and accessories available to Big Rock’s network of independent retailers across the US....more

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