Beyond Yoga is a body-positive, size-inclusive, and luxuriously soft activewear and athleisure brand. Founded in 2005 and acquired by Levi Strauss & Co. in 2021, the company is known for its buttery-soft fabrics, comfortable designs, and commitment to quality. Beyond Yoga aims to empower people to feel good in their own skin, offering a range of apparel from leggings and sports bras to loungewear, designed for workouts and everyday life. The brand emphasizes inclusivity in its marketing and product sizing, catering to a diverse range of body types. While originally known for significant US-based manufacturing, they now operate under the global supply chain of Levi Strauss & Co., maintaining a focus on high-quality materials and ethical production standards.
Serves as the central hub for Beyond Yoga's brand management, design, product development, marketing, and administrative operations.
The office environment is designed to reflect the brand's ethos, likely featuring collaborative workspaces, natural light, and elements that promote wellness and creativity, typical of modern California lifestyle companies.
The work culture at Beyond Yoga is reported to be inclusive, collaborative, and fast-paced, reflecting its roots as a founder-led company now integrated into a larger corporation. There's an emphasis on brand passion, customer focus, and body positivity.
The Southern California location is significant for its proximity to fashion and wellness trends, a strong talent pool, and the lifestyle that inspires the brand's aesthetic and ethos.
Beyond Yoga's products are available to a global audience primarily through its e-commerce platform and select international retail partnerships. As part of Levi Strauss & Co., the brand leverages a global supply chain, distribution network, and logistics capabilities to reach customers worldwide, while its core brand and design operations remain centralized in California.
5440 W Centinela Ave (This is a commonly associated address; specific corporate office details post-acquisition might be integrated with Levi Strauss & Co. West Coast operations)
Los Angeles (Culver City vicinity)
CA
USA
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As of April 2025, Beyond Yoga' leadership includes:
Beyond Yoga has been backed by several prominent investors over the years, including:
As a brand within Levi Strauss & Co., executive changes specific to Beyond Yoga are not always publicly announced unless they involve top leadership. Currently, the co-founders continue to lead the brand. No major public announcements regarding Beyond Yoga-specific executive hires or exits have been identified in the past 12 months.
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Beyond Yoga, as part of Levi Strauss & Co., may follow corporate email patterns or utilize formats common for standalone brands. Common professional email formats include first initial followed by last name, or first name separated from last name by a dot.
[first_initial][last]@beyondyoga.com (e.g., jdoe@beyondyoga.com) or [first].[last]@beyondyoga.com (e.g., jane.doe@beyondyoga.com)
Format
mwahler@beyondyoga.com
Example
75%
Success rate
Levi Strauss & Co. IR • January 25, 2024
Levi Strauss & Co. reported its financial results, noting that Beyond Yoga delivered net revenue growth in Q4 and for the full year 2023, highlighting its continued expansion and positive contribution to the company's portfolio, particularly in the direct-to-consumer channel....more
Forbes • December 7, 2023
An interview with Michelle Wahler, CEO of Beyond Yoga, discussing the brand's journey, its commitment to inclusivity and body positivity, and how it has maintained its core values and customer connection after being acquired by Levi Strauss & Co. She elaborates on the strategies for growth and maintaining brand authenticity....more
Levi Strauss & Co. News Release • August 2021
Levi Strauss & Co. announced its agreement to acquire Beyond Yoga, a fast-growing, premium athletic and lifestyle apparel brand. The acquisition was intended to enhance LS&Co.'s presence in the activewear category and diversify its portfolio. Beyond Yoga was expected to operate as a standalone division within LS&Co....more
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