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Better Bites Bakery's Overview

Total employees9
HeadquartersSpringfield
Founded2012

Better Bites Bakery is a cherished local bakery dedicated to crafting exceptional baked goods using time-honored techniques and the finest, locally-sourced ingredients where possible. From our crusty artisanal breads and flaky croissants to decadent cakes and seasonal pastries, every item is made fresh daily with passion and precision. We aim to be a warm, welcoming space for the community, offering not just delicious treats but also a memorable experience. Whether you're grabbing a morning coffee and pastry, ordering a custom cake for a special celebration, or simply indulging in a sweet treat, Better Bites Bakery is committed to quality, flavor, and friendly service.

Where is Better Bites Bakery's Headquarters?

HQ Function

The headquarters is the heart of Better Bites Bakery, housing our main baking facilities, recipe innovation lab, administrative offices, and the primary customer-facing bakery & café.

Notable Features:

Features a charming open-plan bakery where customers can see bakers at work, a cozy café seating area with free Wi-Fi, a dedicated custom cake consultation corner, and advanced baking ovens and equipment.

Work Culture:

A collaborative, creative, and customer-focused environment. We foster a passion for baking excellence, teamwork, and a friendly atmosphere for both staff and patrons. Emphasis on learning and skill development in culinary arts.

HQ Significance:

This location is not just our operational hub but also where the Better Bites Bakery dream began. It represents our commitment to quality craftsmanship and our strong ties to the local Springfield community.

Values Reflected in HQ: The headquarters reflects our core values of quality, community, transparency (open kitchen), and a passion for the art of baking. The welcoming design aims to make everyone feel at home.

Location:

Currently, Better Bites Bakery's physical presence is concentrated in Illinois, USA, with a strong focus on serving our local communities. While we do not operate international branches, we are exploring options for nationwide shipping of select non-perishable goods and engage with a broader audience through our online store and social media platforms.

Street Address:

123 Sweet Street

City:

Springfield

State/Province:

Illinois

Country:

USA

Better Bites Bakery's Global Presence

Willow Creek, Illinois, USA

Address: 456 Oak Avenue, Willow Creek, IL 60090

To serve the residents of Willow Creek and surrounding neighborhoods, providing convenient access to fresh baked goods and expanding our brand presence in the greater Springfield area.

University Heights, Illinois, USA

Address: 789 Campus Drive, University Heights, IL 60092

To engage with the dynamic university community, provide a hub for students and academics, and test new, trend-focused bakery items.

Buying Intent Signals for Better Bites Bakery

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Better Bites Bakery

As of April 2025, Better Bites Bakery' leadership includes:

Jane Dougherty - Founder & Chief Baking Officer
Robert 'Bob' Miller - General Manager & Head of Operations
Alicia Penn - Marketing & Community Relations Manager

Investors of Better Bites Bakery

Better Bites Bakery has been backed by several prominent investors over the years, including:

Privately Owned
Founder Funded
Local Small Business Development Grant

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Better Bites Bakery has maintained a stable core leadership team over the past 12 months, focusing on organic growth and internal talent development. There have been no major executive hires or departures during this period.

Technology (Tech Stack) used by Better Bites Bakery

Discover the tools Better Bites Bakery uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Better Bites Bakery Email Formats and Examples

Better Bites Bakery primarily uses the [first].[last] or [first_initial][last] email format for its employees. For general inquiries, specific departmental emails like info@ or orders@ are also used.

[first].[last]@better-bites-bakery.com OR [first_initial][last]@better-bites-bakery.com

Format

jane.dougherty@better-bites-bakery.com

Example

80%

Success rate

News and media

Springfield HeraldOctober 28, 2023

Better Bites Bakery Awarded 'Best Croissant in Springfield' by Food Critic Guild

Better Bites Bakery's classic butter croissant has been named the best in Springfield by the prestigious Springfield Food Critic Guild. The award highlights the bakery's commitment to authentic French baking techniques and high-quality ingredients....more

Better Bites Bakery BlogSeptember 05, 2023

Better Bites Bakery Unveils Cozy Autumn Seasonal Menu

Embrace the flavors of fall with Better Bites Bakery's new seasonal menu! Featuring pumpkin spice lattes, apple crumble pies, maple pecan scones, and other autumnal delights, available now at all locations for a limited time....more

Community Voice NewsJuly 12, 2023

Better Bites Bakery Partners with Local Food Bank for 'Share a Loaf' Program

Better Bites Bakery has launched its 'Share a Loaf' initiative, donating a percentage of sales from their signature sourdough bread to the Springfield Community Food Bank. The program aims to combat local food insecurity....more

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