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BETA's Overview

Total employees123
HeadquartersSt. Paul
Founded2013

Beta.MN is a 501(c)(3) non-profit organization committed to accelerating the success of Minnesota-based startups. Since its inception in 2014, Beta.MN has been instrumental in developing the state's next generation of business leaders by inspiring and educating first-time founders. They achieve this through a variety of programs, including their flagship accelerator program, the BETA Cohort, which provides mentorship, resources, and connections to promising early-stage companies. Key events like the BETA Showcase offer startups a platform to present their innovations to investors, potential customers, and the wider tech community. Beta.MN plays a vital role in strengthening Minnesota's startup ecosystem by fostering a collaborative and supportive environment for entrepreneurs.

Where is BETA's Headquarters?

HQ Function

Serves as the central hub for Beta.MN's operations, including program management for its accelerator cohorts, event coordination for showcases and community events, and fostering connections within Minnesota's startup ecosystem.

Notable Features:

Located within Osborn370, a prominent innovation and technology hub in St. Paul. This offers a collaborative environment, modern amenities, and co-location with other tech-focused organizations and startups.

Work Culture:

The work culture at Beta.MN is likely mission-driven, collaborative, and deeply embedded in the startup ecosystem. It's characterized by a fast-paced, energetic, and supportive atmosphere focused on nurturing entrepreneurial talent and fostering innovation.

HQ Significance:

Its location in Osborn370, a recognized tech hub, is significant as it places Beta.MN at the heart of St. Paul's innovation district, facilitating easy access for entrepreneurs, mentors, and partners, and enhancing networking opportunities.

Values Reflected in HQ: The choice of a dynamic, collaborative, and centrally located tech hub like Osborn370 reflects Beta.MN's core values of community, innovation, accessibility, and its commitment to supporting the growth of new ventures in a modern environment.

Location:

Beta.MN's operational focus is primarily on the state of Minnesota and the Upper Midwest region of the United States. While it may facilitate connections for its cohort companies to national or international investors, mentors, and markets, Beta.MN does not have a direct global office presence. Its impact is concentrated on building a strong local startup ecosystem that can compete and connect on a broader scale.

Street Address:

370 Wabasha St N, Suite 1100

City:

St. Paul

State/Province:

MN

Country:

USA

BETA's Global Presence

N/A - Primarily operates from St. Paul HQ

Address: Beta.MN primarily operates from its headquarters in St. Paul, Minnesota. While its programs and events may take place at various venues across Minnesota to best serve the startup community, it does not maintain other distinct physical office locations.

The organization's structure is optimized for its mission of fostering the Minnesota startup ecosystem as a whole, rather than establishing multiple physical presences.

Buying Intent Signals for BETA

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of BETA

As of April 2025, BETA' leadership includes:

Shelby Kohlring - Executive Director
Jeffrey O'Brien - Program Manager

Investors of BETA

BETA has been backed by several prominent investors over the years, including:

Launch Minnesota (Minnesota Department of Employment and Economic Development - DEED)
Target Corporation
Best Buy
U.S. Bank
Rally Ventures
gener8tor
Fredrikson & Byron, P.A.
CliftonLarsonAllen (CLA)
Greater MSP

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

No significant executive hires or departures have been publicly announced for Beta.MN in the immediate last 12 months, indicating stability in its core leadership. The current executive team continues to drive the organization's mission.

Technology (Tech Stack) used by BETA

Discover the tools BETA uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

BETA Email Formats and Examples

Beta.MN primarily uses a straightforward email format, typically leveraging the first name of the employee. This is common for smaller, community-focused organizations.

[first]@beta.mn

Format

shelby@beta.mn

Example

85%

Success rate

News and media

Technical.lyApril 24, 2024

BETA’s Spring Showcase to feature seven startups, new gener8tor partnership

Beta.MN announced its Spring 2024 Showcase featuring seven startups from its latest cohort. The event also highlighted a new partnership with gener8tor to enhance support for Minnesota entrepreneurs....more

Beta.MN BlogMarch 7, 2024

BETA Announces Spring 2024 Cohort, Partners with gener8tor

Beta.MN officially announced its Spring 2024 cohort of startups selected for its accelerator program. The announcement also detailed a strategic partnership with nationally ranked accelerator gener8tor to expand resources for Minnesota founders....more

Beta.MN BlogSeptember 13, 2023

BETA Fall ‘23 Cohort: Meet the 7 Startups Selected for the Program

Beta.MN introduced the seven startups selected for its Fall 2023 accelerator cohort, showcasing a diverse group of early-stage companies poised for growth within Minnesota's tech ecosystem....more

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