HQ Function

The headquarters serves as the central nerve center for global operations, encompassing key departments such as technology and software development, product innovation, executive management, finance, marketing strategy, and international customer service oversight.

Notable Features:

A modern, purpose-built campus featuring state-of-the-art facilities designed to support a large, technologically advanced workforce. It's a significant landmark in the Festival Park area of Stoke-on-Trent.

Work Culture:

Characterized by a fast-paced, innovative, and technology-driven environment. There's a strong emphasis on teamwork, continuous improvement, and employee development, reflecting its position as a leader in the competitive online gambling industry.

HQ Significance:

The Stoke-on-Trent headquarters is pivotal to bet365's global identity and operational success. It underscores the company's commitment to its roots, serves as a major employer in the region, and drives the technological and strategic initiatives that define the brand.

Values Reflected in HQ: The headquarters reflects bet365's core values of innovation, technological leadership, customer focus, operational excellence, and a strong connection to the community of Stoke-on-Trent.

Location:

bet365 supports its global operations through a network of international offices and remote teams. Key functions managed globally include multilingual customer support available 24/7, advanced technology development and platform maintenance, localized marketing and affiliate programs, robust payment processing systems for various currencies, and stringent regulatory compliance across diverse jurisdictions. This distributed model allows bet365 to cater effectively to its over 90 million customers worldwide.

Street Address:

Hillside, Festival Way

City:

Stoke-on-Trent

State/Province:

Staffordshire

Country:

United Kingdom