HQ Function

Global brand strategy, product development and innovation, global marketing campaigns, corporate finance, and administrative operations.

Notable Features:

The office space is known for its vibrant, playful design reflecting the brand's 'laughter is the best cosmetic' philosophy, often incorporating signature pink hues, whimsical decor, and vintage-inspired aesthetics. It's designed to be a creative and inspiring environment.

Work Culture:

Benefit's HQ fosters a creative, energetic, fast-paced, and collaborative work culture. It encourages innovation, out-of-the-box thinking, and a fun-loving approach to the beauty business, empowering employees to contribute to the brand's unique identity.

HQ Significance:

The San Francisco headquarters serves as the central command center for Benefit's global operations, driving brand identity, product innovation, and marketing strategies for its presence in over 50 countries worldwide.

Values Reflected in HQ: The headquarters' design and atmosphere reflect Benefit's core values: fun, irreverence, creativity, instant beauty solutions, and a strong connection with its community. The empowering and playful environment aims to inspire employees.

Location:

Benefit Cosmetics has a significant global footprint, operating in over 55 countries across North America, South America, Europe, Asia, Australia, and the Middle East. Its products are sold through thousands of points of sale, including department stores (like Macy's, Debenhams), specialty beauty retailers (like Sephora, Ulta), its own freestanding boutiques, and e-commerce websites. Globally supported functions include localized marketing and PR, sales and retail operations, supply chain management, training for 'Benebabes' (beauty advisors), and customer service.

Street Address:

225 Bush Street, 20th Floor

City:

San Francisco

State/Province:

CA

Country:

USA