Belstaff is a British luxury fashion brand founded in 1924 in Longton, Stoke-on-Trent, Staffordshire, by Eli Belovitch and his son-in-law Harry Grosberg. Originally specializing in waterproof garments for motorcyclists, Belstaff became iconic for its waxed cotton and leather jackets, notably the Trialmaster. The brand has a rich heritage in motorsport and aviation, outfitting legendary figures and adventurers. Today, Belstaff continues to produce high-quality outerwear, ready-to-wear collections, and accessories for men and women, blending its adventurous spirit with contemporary design. It has been owned by INEOS since 2017.
The London headquarters likely oversees global brand strategy, design direction, marketing, merchandising, and corporate operations for Belstaff.
Situated in Mayfair, a prestigious London district, the headquarters benefits from proximity to the luxury fashion ecosystem. Specific architectural details are internal, but the location itself is a notable feature, reflecting the brand's premium positioning.
The work culture at Belstaff's HQ is expected to be dynamic, creative, and fast-paced, typical of a global luxury fashion brand. It likely fosters collaboration, a passion for the brand's rich heritage, and a focus on quality and innovation.
The London HQ is strategically significant for its location in a global fashion capital, enabling Belstaff to attract top talent, manage international operations effectively, and maintain its status as a leading British heritage brand.
Belstaff maintains a global presence through its network of flagship retail stores in key international cities, an e-commerce platform serving customers worldwide, and strategic wholesale partnerships with high-end department stores and boutiques. While core functions like design and global marketing are often centralized (primarily in London), distribution, sales, and customer engagement are tailored to regional markets across Europe, North America, and Asia.
16 Conduit Street
London
N/A
United Kingdom
Address: Belstaff Showroom, Via Manin 13, 20121 Milano MI, Italy
Supports wholesale operations, public relations, and brand presence within Italy and the broader European luxury market, strengthening Belstaff's European footprint.
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As of April 2025, Belstaff' leadership includes:
Belstaff has been backed by several prominent investors over the years, including:
Publicly available information does not indicate significant new hires or departures at the top executive level (e.g., C-suite) for Belstaff within the last 12 months. The current key leadership team appears stable. Major changes are typically announced via INEOS or major fashion business news outlets.
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Belstaff likely utilizes standard corporate email address formats. Common patterns include a combination of the employee's first name and last name, or first initial and last name, followed by the @belstaff.com domain.
[first].[last]@belstaff.com or [first_initial][last]@belstaff.com
Format
john.doe@belstaff.com
Example
75%
Success rate
FashionUnited • September 1, 2023
Belstaff launched its Autumn/Winter 2023 campaign, titled 'The Road Less Travelled,' featuring new outerwear pieces and emphasizing the brand's spirit of adventure and discovery....more
TheIndustry.fashion • June 20, 2023
Belstaff announced a partnership with resale technology provider Reflaunt to launch 'Belstaff Re-Loved', a service enabling customers to resell their pre-owned Belstaff items, thereby promoting circularity in fashion....more
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