Bellroy is an Australian accessories brand specializing in slim wallets, bags, phone cases, and other carry goods designed to help people organize and carry their essentials more efficiently and elegantly. Founded in 2010, the company emphasizes sustainable practices, responsible business, and minimalist design. Bellroy is a certified B Corporation, signifying its commitment to high standards of social and environmental performance, accountability, and transparency. Their products are known for their quality materials, clever organization features, and durable construction, aiming to simplify life on the go.
Serves as the central hub for design, product development, marketing, operations, and global strategy.
While specific details of their internal office design are not widely publicized, Bellroy's spaces likely reflect their brand ethos: minimalist, functional, and fostering creativity, possibly incorporating natural materials and light.
Bellroy promotes a culture of thoughtful design, innovation, sustainability, and collaboration. As a B Corp, they foster an environment that values purpose alongside profit, encouraging employee well-being and responsible practices.
The Australian headquarters is the birthplace of Bellroy's design philosophy and product innovation, driving its global brand identity and commitment to better ways to carry.
Bellroy supports its global customer base through robust e-commerce operations shipping to numerous countries worldwide. They also partner with select retailers across North America, Europe, Asia, and Oceania. Their customer support and marketing efforts are tailored to a global audience, ensuring a consistent brand experience irrespective of location. While primary design and operations are in Australia, their reach and team are international.
Wurundjeri Country, PO Box 1230
Collingwood (for PO Box, operational offices often cited in Fitzroy)
VIC
Australia
Address: Not applicable (Distributed teams)
Supports global sales, marketing, customer experience, and logistics in key international regions like North America, Europe, and Asia, complementing their Australian-based core operations.
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As of April 2025, Bellroy' leadership includes:
Bellroy has been backed by several prominent investors over the years, including:
Bellroy, as a private company, does not frequently publicize executive team changes unless they are of major significance. No major high-profile executive hires or exits have been widely reported in the last 12 months.
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Bellroy likely uses standard professional email formats for its corporate communications. The most common formats for companies of its size and structure often involve a combination of first name, last name, or initials.
[first]@bellroy.com or [first].[last]@bellroy.com
Format
jane.doe@bellroy.com
Example
90%
Success rate
Bellroy News (Official Blog) • February 7, 2024
Bellroy announced its successful recertification as a B Corporation, reaffirming its commitment to using business as a force for good. The recertification involved a rigorous assessment of the company’s impact on its workers, customers, community, and environment....more
Wallpaper* • October 18, 2023
Bellroy launched its Venture Lite collection, featuring lightweight bags made from recycled ripstop nylon, designed for outdoor adventures and daily commutes. The collection includes a daypack, sling, and pouch....more
Forbes Vetted • August 23, 2023
Bellroy's Via Backpack was highlighted by Forbes Vetted as one of the best travel backpacks, praised for its minimalist design, organizational features, and comfortable carry, suitable for short trips and daily use....more
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