Behaviorally Inc, the successor to Perception Research Services (PRS), is a global leader in shopper marketing and behavioral science. They specialize in understanding and influencing consumer purchasing decisions by defining and diagnosing the key moments that drive shopper growth in both digital and physical retail environments. Leveraging decades of experience, a unique behavioral framework, and cutting-edge digital methodologies including AI, Behaviorally helps brands optimize packaging, in-store experiences, and e-commerce strategies to achieve measurable improvements in shopper conversion.
Serves as the global command center for Behaviorally, housing key leadership, strategic planning, research and development innovation, and core operational teams supporting its worldwide network.
Located within the Glenpointe Centre, a prominent business complex known for its modern amenities, comprehensive facilities, and accessible metropolitan New York City location.
A dynamic, collaborative, and insight-driven environment focused on innovation in behavioral research and shopper marketing. The culture encourages data-driven decision-making, continuous learning, and a client-centric approach to solving complex business challenges.
The headquarters is pivotal for coordinating global strategies, spearheading innovation in shopper marketing techniques (including AI applications), and maintaining the company's leadership position in applying behavioral science to drive shopper growth.
Behaviorally supports its global clients through a robust network of offices strategically located across North America (including Los Angeles, Chicago, Mexico City), Europe (including Hamburg, Milan), and Asia (including Shanghai). These international offices provide localized shopper insights, advanced behavioral research capabilities, dedicated client service, and strategic consulting. This global footprint enables brands to effectively understand and engage consumers in diverse international markets, adapting global best practices to local nuances.
Glenpointe Centre West, 500 Frank W Burr Blvd, Suite 41
Teaneck
New Jersey
USA
Address: The Frames, 25-27 Phipp Street, London, EC2A 4NP, UK
Supports European market research, client engagement, project management, and the adaptation of global behavioral strategies to local consumer behaviors and retail landscapes.
Address: 18 Robinson Road, #16-03, Singapore 048547
Drives growth and client service across APAC, focusing on understanding diverse consumer cultures and rapidly evolving digital and physical retail environments in the region.
Address: 50-52 Boulevard Haussmann, 75009 Paris, France
Offers localized research capabilities and strategic advice, helping brands navigate the French and broader European consumer markets effectively.
Address: Rue de Lausanne 15, 1201 Geneva, Switzerland
Provides specialized behavioral insights for brands operating in Switzerland and supports multinational client projects requiring a neutral, centrally located European base.
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As of April 2025, Behaviorally' leadership includes:
Behaviorally has been backed by several prominent investors over the years, including:
Behaviorally Inc has actively strengthened its leadership and client development teams over the past year with several key Vice President appointments to drive regional growth and enhance expertise. No major executive departures have been publicly announced.
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Behaviorally Inc likely utilizes common corporate email formats. The most probable structure is [first].[last]@behaviorally.com. Another possibility includes [first_initial][last]@behaviorally.com.
[first].[last]@behaviorally.com
Format
alex.hunt@behaviorally.com
Example
85%
Success rate
Business Wire • May 7, 2024
Behaviorally released findings from a new study detailing current online grocery shopping behaviors and consumer preferences in the United States, highlighting key opportunities for brands and retailers in the evolving digital landscape....more
Behaviorally Website • April 9, 2024
Behaviorally launched its latest PackPath® Global Report, offering an in-depth analysis of packaging effectiveness across various regions and categories, and identifying trends in how packaging influences shopper decisions at the physical and digital shelf....more
Behaviorally Website • March 5, 2024
Behaviorally introduced Flash.AI™, a new AI-powered solution designed for rapid and agile screening of CPG packaging designs. This tool aims to help brands quickly identify the most effective designs to drive shopper engagement and purchase....more
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