BB&T
BB&T's Overview
Truist Financial Corporation (NYSE: TFC) is a purpose-driven financial services company committed to inspiring and building better lives and communities. Formed by the historic merger of equals of BB&T and SunTrust, Truist has leading market share in many high-growth markets in the U.S. The company offers a wide range of services including retail, small business and commercial banking; asset management; capital markets; commercial real estate; corporate and institutional banking; insurance; mortgage; payments; specialized lending; and wealth management. Headquartered in Charlotte, North Carolina, Truist is a top 10 U.S. commercial bank with total assets of $535 billion as of March 31, 2024.
Where is BB&T's Headquarters?
HQ Function
The headquarters serves as the central command for Truist's executive leadership, strategic decision-making, corporate governance, and oversight of nationwide operations.
Notable Features:
The Truist Center is a modern skyscraper, one of the tallest in Charlotte, featuring state-of-the-art facilities, collaborative workspaces, and sustainable design elements. It offers panoramic views of the city.
Work Culture:
The HQ work culture emphasizes a blend of the legacy cultures of BB&T and SunTrust, focusing on purpose, client service, innovation, teamwork, and community involvement. There's a strong push towards digital transformation and agile methodologies.
HQ Significance:
The selection of Charlotte and the establishment of Truist Center underscore the bank's scale and commitment to being a major financial institution in the U.S., leveraging Charlotte's talent pool and business ecosystem.
Values Reflected in HQ: The headquarters' design and operations aim to reflect Truist's core values: Trustworthy, Caring, One Team, Success, and Happiness.
Location:
Truist primarily operates within the United States, serving communities across many states. While its core retail and commercial banking is U.S.-focused, Truist provides international banking services for its corporate clients, including trade finance, foreign exchange, and international treasury management solutions. It does not have an extensive international branch network for retail customers.
Street Address:
214 N Tryon St
City:
Charlotte
State/Province:
North Carolina
Country:
USA
BB&T's Global Presence
Atlanta, Georgia/USA
Address: SunTrust Plaza, 303 Peachtree Street NE, Atlanta, GA 30308
Supports Truist's extensive operations and client base in the Metro Atlanta area and the broader Southeastern region, a key growth market for the bank.
Winston-Salem, North Carolina/USA
Address: 200 W Second St, Winston-Salem, NC 27101
Crucial for serving clients in the Piedmont Triad region and continues to house important operational units for the bank.
Buying Intent Signals for BB&T
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of BB&T
As of April 2025, BB&T' leadership includes:
Investors of BB&T
BB&T has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Truist Financial has experienced typical executive transitions and appointments over the past year, reflecting ongoing strategic adjustments and succession planning post-merger.
Departures
New Appointments:
Technology (Tech Stack) used by BB&T
Discover the tools BB&T uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
BB&T Email Formats and Examples
Truist Financial commonly uses the first_name.last_name@truist.com email format for its employees. Variations might exist for individuals with common names or specific departments.
[first_name].[last_name]@truist.com
Format
william.rogers@truist.com
Example
90%
Success rate
News and media
Truist Newsroom • April 22, 2024
Truist announces first quarter 2024 results
Truist Financial Corporation reported its first quarter 2024 earnings, highlighting solid performance in wealth management and insurance, alongside disciplined expense management. The bank emphasized its ongoing commitment to clients and communities....more
PR Newswire • May 15, 2024
Truist names 'Vita,' representing strength and growth, as name of new national direct-to-consumer bank
Truist Financial announced 'Vita by Truist' as the name for its new national direct-to-consumer digital bank, set to launch later in 2024. Vita aims to provide accessible and innovative banking solutions nationwide....more
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