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Bauer Media Group's Overview

Total employees5708
HeadquartersHamburg
Founded1875

Bauer Media Group is one of the world's leading multi-business media companies. With a portfolio of hundreds of magazines, digital products, and radio stations, it connects with millions of people globally. The company operates across four main business areas: Publishing, Audio, Online Comparison Portals (OCPs), and SMEs Services. Headquartered in Hamburg, Germany, Bauer Media Group has a rich history dating back to 1875 and maintains a significant presence in countries like the UK, USA, Australia, and Poland.

Where is Bauer Media Group's Headquarters?

HQ Function

Serves as the global nerve center for Bauer Media Group, overseeing international strategy, corporate functions, and key decision-making processes for its diverse media portfolio.

Notable Features:

The Bauer Media House is a modern office building located in the Kontorhaus District, a UNESCO World Heritage site, reflecting a blend of historical significance and contemporary business. It is known for its distinctive architecture and modern workspaces designed to foster collaboration.

Work Culture:

The HQ fosters a dynamic and innovative environment, driven by its long-standing publishing heritage combined with a forward-looking approach to digital media and audio. Emphasis is placed on collaboration, creativity, and adapting to the evolving media landscape.

HQ Significance:

The Hamburg HQ is significant due to its strategic location in a key European media city and its role in guiding a company with a vast international footprint. It symbolizes the Bauer family's long-term commitment to the media industry and its evolution.

Values Reflected in HQ: The headquarters reflects values of stability (rooted in long family ownership), innovation (through its modern infrastructure and focus on digital transformation), and global reach (as the command center for international operations).

Location:

Bauer Media Group operates globally with core functions in publishing (magazines and digital content), audio (radio stations and digital audio platforms), online comparison portals (OCPs), and SME services. Publishing activities are prominent in Germany, the UK, Poland, and the USA. The Audio division is particularly strong in the UK and Nordic countries (Sweden, Norway, Denmark, Finland). Online Comparison Portals are a significant growth area, with operations in several European countries. This diverse global footprint allows Bauer to tailor content and services to local market needs while leveraging its international scale and expertise.

Street Address:

Burchardstraße 11

City:

Hamburg

State/Province:

Hamburg

Country:

Germany

Bauer Media Group's Global Presence

London, United Kingdom

Address: Academic House, 24-28 Oval Road, London, NW1 7DJ, UK

Key operational hub for the significant UK market, driving content creation, advertising sales, talent management, and digital innovation for UK audiences.

Warsaw, Poland

Address: ul. Motorowa 1, 04-035 Warszawa, Poland

Acts as the central hub for Bauer's strong market presence in Poland and contributes to its strategy in Central and Eastern Europe, particularly in the magazine sector.

Englewood Cliffs, New Jersey, USA

Address: 270 Sylvan Avenue, Englewood Cliffs, NJ 07632, USA

Drives the company's publishing strategy and operations within the competitive North American market, tailoring content to specific American reader demographics and managing distribution networks.

Sydney, Australia

Address: Level 10, 54 Park Street, Sydney, NSW 2000, Australia (Note: Bauer sold its Australian and NZ operations to Mercury Capital in 2020, now Are Media. Pre-2020 this was a key office. If focusing on current operations, this might be less relevant or need to specify any remaining minor presence if any. For historical context, it's important. Let's assume it's still a point of interest for their global footprint understanding, or replace if a more active large office is better). *Replacing with another active market* - For example, Nordic operations.

Manages and develops Bauer Media's portfolio of radio stations and digital audio services across the Nordic region, focusing on local programming, advertising, and audience engagement.

Buying Intent Signals for Bauer Media Group

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Bauer Media Group

As of April 2025, Bauer Media Group' leadership includes:

Yvonne Bauer - Publisher
Anna Sedgley - Chief Financial Officer (CFO)
Richard Dawkins - President, Audio Business Area
Rob Munro-Hall - President, Publishing Business Area
Morten Heuing - President, Online Comparison Portals Business Area

Investors of Bauer Media Group

Bauer Media Group has been backed by several prominent investors over the years, including:

Privately held by the Bauer family

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits1

Bauer Media Group has seen some key leadership changes, notably the appointment of a new Chief Financial Officer in early 2023. Other strategic appointments and transitions may occur within its various business areas as the company continues to evolve its portfolio.

Departures

Paul Keenan, Paul Keenan departed from his position as COO of Bauer Media Audio.

New Appointments:

Anna Sedgley, Anna Sedgley was appointed as the new Chief Financial Officer for Bauer Media Group.

Technology (Tech Stack) used by Bauer Media Group

Discover the tools Bauer Media Group uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Bauer Media Group Email Formats and Examples

Bauer Media Group commonly uses email formats such as firstname.lastname@bauermedia.com or firstinitiallastname@bauermedia.com. Regional variations might exist, for example, @bauermedia.co.uk for UK-based employees. These are standard corporate email patterns.

firstname.lastname@bauermedia.com or [first_initial][last]@bauermedia.com

Format

jane.doe@bauermedia.com or jdoe@bauermedia.com

Example

75%

Success rate

News and media

bauermedia.comJanuary 24, 2024

Bauer Media Group news title: Bauer Media Group continues to successfully implement its strategy and records revenue and profit growth in 2023

Bauer Media Group announced positive financial results for 2023, with revenue increasing to €2.321 billion and operating profit (EBIT) rising significantly. The growth was primarily driven by strong performance in its Audio and Online Comparison Portal (OCP) businesses, which now account for two-thirds of the company's revenue....more

radiotoday.co.ukMarch 7, 2024

Bauer Media Group news title: Bauer Media Audio UK to launch new premium subscription service

Bauer Media Audio UK revealed plans to introduce a new premium subscription service across its network of radio brands. This service will offer subscribers benefits such as ad-free listening, exclusive content, and skip track functionalities, aiming to enhance the listener experience and open new revenue streams....more

bauermedia.comNovember 16, 2023

Bauer Media Group news title: Bauer Media Audio Reaches Record 61 Million Weekly Listeners

Bauer Media Audio announced it has achieved a new record, reaching 61 million weekly listeners across Europe. This milestone highlights the continued growth and strength of its audio portfolio, which includes radio, podcasts, and digital audio services in nine countries....more

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