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Barlow Research Associates, Inc.'s Overview

Total employees28
HeadquartersMinnetonka
Founded1980

Barlow Research Associates, Inc. (BRAI) is a market research and consulting firm specializing in the financial services industry. They provide insights and data focusing on business banking, including small business, middle market, and large corporate banking segments. BRAI helps financial institutions understand their customers, identify market opportunities, and improve their offerings through syndicated studies, custom research, and advisory services.

Where is Barlow Research Associates, Inc.'s Headquarters?

HQ Function

Primary hub for research design, data collection and analysis, syndicated study production, custom research projects, and client consulting services for the financial industry.

Notable Features:

Professional office environment optimized for research and data analysis, likely featuring secure data handling infrastructure and collaborative workspaces. Specific architectural details are not publicly available.

Work Culture:

Characterized by a focus on analytical rigor, industry expertise, and collaborative problem-solving. Employees are typically engaged in in-depth market research, data interpretation, and the development of actionable insights for financial institutions.

HQ Significance:

As the central operational base, the Minnetonka headquarters is crucial for maintaining Barlow Research's reputation for quality and for delivering timely, relevant market intelligence to its clients in the banking sector.

Values Reflected in HQ: The headquarters likely embodies the company's values of precision, integrity, and client focus through an efficient, professional, and technology-enabled environment.

Location:

Barlow Research Associates, Inc. primarily serves the North American financial services market (U.S. and Canada). While their direct office presence is concentrated in the United States, their research, syndicated studies, and insights are utilized by financial institutions that may have global operations or interests, making their findings relevant to a broader international audience concerned with North American banking trends.

Street Address:

12800 Whitewater Drive, Suite 200

City:

Minnetonka

State/Province:

Minnesota

Country:

United States

Barlow Research Associates, Inc.'s Global Presence

Buying Intent Signals for Barlow Research Associates, Inc.

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Barlow Research Associates, Inc.

As of April 2025, Barlow Research Associates, Inc.' leadership includes:

Julie Needham - President & COO
Joel Loyd Query - Managing Director
Nicole Mercer - Executive Vice President
Brent Houldson - Chief Data Scientist

Investors of Barlow Research Associates, Inc.

Barlow Research Associates, Inc. has been backed by several prominent investors over the years, including:

Privately Held

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

No major executive team changes (hires or exits) at Barlow Research Associates, Inc. have been publicly announced in the immediate past 12 months, suggesting leadership stability. The company continues to operate with its established executive team.

Technology (Tech Stack) used by Barlow Research Associates, Inc.

Discover the tools Barlow Research Associates, Inc. uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Barlow Research Associates, Inc. Email Formats and Examples

Barlow Research Associates, Inc. most likely uses a common professional email format. Based on industry patterns, the format [first_initial][last]@barlowresearch.com is highly probable. Other potential formats could include [first].[last]@barlowresearch.com.

[first_initial][last]@barlowresearch.com

Format

jdoe@barlowresearch.com

Example

80%

Success rate

News and media

Barlow Research BlogMay 9, 2024

Barlow Research: The Power of Digital Onboarding for Small Business Customers

Barlow Research discusses the critical role and advantages of effective digital onboarding processes for financial institutions aiming to attract and retain small business clients in today's competitive banking environment....more

PR NewswireJune 13, 2023

Barlow Research Announces 2023 Monarch Innovation Award Winners

Barlow Research Associates, Inc. recognized several financial institutions for their outstanding innovative products and services in the business banking sector with the 2023 Monarch Innovation Awards....more

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