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BarBella Box's Overview

Total employees4
HeadquartersPemboke Pines
Founded2016

Barbella Box is a monthly subscription service specifically curated for active women, with a strong focus on the CrossFit, weightlifting, and functional fitness communities. Each box typically includes a mix of fitness apparel, gear, accessories, nutritional snacks, supplements, and wellness products from both well-known and up-and-coming brands. The company aims to provide high-quality, useful items that support a woman's fitness journey and introduce them to new products they might love. They foster a strong community aspect, encouraging and celebrating women in fitness.

Where is BarBella Box's Headquarters?

HQ Function

The headquarters likely serves as the central hub for operations, including product curation, sourcing, marketing, customer service, and logistics management for their subscription boxes.

Notable Features:

Likely operates from a commercial office and warehouse space suitable for managing inventory, packing, and shipping subscription boxes. Specific architectural highlights are not typically publicized for e-commerce operations of this nature.

Work Culture:

As a company focused on fitness and a specific community, the work culture is likely energetic, passionate about health and wellness, customer-focused, and potentially embraces a flexible, dynamic startup-like environment. Emphasis on teamwork for curating and dispatching boxes efficiently.

HQ Significance:

The headquarters is crucial for the entire operational pipeline, from selecting items for the boxes to ensuring they reach subscribers. It's the nerve center for brand development and customer engagement.

Values Reflected in HQ: The operational setup likely reflects values such as efficiency in logistics, quality control in product selection, and a focus on serving their niche community of fitness-conscious women.

Location:

Barbella Box primarily serves customers in the United States. While they may offer international shipping to select countries (e.g., Canada, Australia, UK), their main operational presence and focus are within the US. Their global reach is facilitated through their e-commerce platform and international shipping partners, rather than physical international offices.

Street Address:

18501 Pines Blvd, Suite 313

City:

Pemboke Pines

State/Province:

FL

Country:

USA

BarBella Box's Global Presence

Buying Intent Signals for BarBella Box

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of BarBella Box

As of April 2025, BarBella Box' leadership includes:

Dorian Little (Laskey) - Founder & CEO

Investors of BarBella Box

BarBella Box has been backed by several prominent investors over the years, including:

Privately Held/Bootstrapped - Specific investor information is not publicly disclosed.

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

As a privately held, founder-led company, executive changes at Barbella Box are not frequently publicized. No major executive hires or exits have been noted in public sources over the last 12 months.

Technology (Tech Stack) used by BarBella Box

Discover the tools BarBella Box uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

BarBella Box Email Formats and Examples

Barbella Box primarily uses a central email for customer support. For direct corporate communication, common formats for smaller companies include firstname@domain.com or first.lastname@domain.com. However, specific internal email structures are not publicly listed.

support@barbellabox.com (for customer service). A possible internal format could be firstname@barbellabox.com.

Format

support@barbellabox.com

Example

95%

Success rate

News and media

ForbesAugust 2, 2017

Barbella Box news title: How Barbella Box Founder Dorian Laskey Turned Her Passion Into A Business

An article detailing the founding story of Barbella Box by Dorian Laskey, highlighting her journey from being a CrossFit enthusiast to creating a subscription box service tailored to the needs of women in the fitness community. It covers the initial concept, challenges, and growth of the company....more

Subscription Box MomFebruary 10, 2023

Barbella Box news title: Barbella Box February 2023 Review + Coupon

A review of the February 2023 Barbella Box, showcasing the types of products included, the value proposition for subscribers, and an overall assessment of the box's contents for that month. These types of reviews provide insight into their ongoing product curation....more

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