Barbella Box is a monthly subscription service specifically curated for active women, with a strong focus on the CrossFit, weightlifting, and functional fitness communities. Each box typically includes a mix of fitness apparel, gear, accessories, nutritional snacks, supplements, and wellness products from both well-known and up-and-coming brands. The company aims to provide high-quality, useful items that support a woman's fitness journey and introduce them to new products they might love. They foster a strong community aspect, encouraging and celebrating women in fitness.
The headquarters likely serves as the central hub for operations, including product curation, sourcing, marketing, customer service, and logistics management for their subscription boxes.
Likely operates from a commercial office and warehouse space suitable for managing inventory, packing, and shipping subscription boxes. Specific architectural highlights are not typically publicized for e-commerce operations of this nature.
As a company focused on fitness and a specific community, the work culture is likely energetic, passionate about health and wellness, customer-focused, and potentially embraces a flexible, dynamic startup-like environment. Emphasis on teamwork for curating and dispatching boxes efficiently.
The headquarters is crucial for the entire operational pipeline, from selecting items for the boxes to ensuring they reach subscribers. It's the nerve center for brand development and customer engagement.
Barbella Box primarily serves customers in the United States. While they may offer international shipping to select countries (e.g., Canada, Australia, UK), their main operational presence and focus are within the US. Their global reach is facilitated through their e-commerce platform and international shipping partners, rather than physical international offices.
18501 Pines Blvd, Suite 313
Pemboke Pines
FL
USA
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As of April 2025, BarBella Box' leadership includes:
BarBella Box has been backed by several prominent investors over the years, including:
As a privately held, founder-led company, executive changes at Barbella Box are not frequently publicized. No major executive hires or exits have been noted in public sources over the last 12 months.
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Barbella Box primarily uses a central email for customer support. For direct corporate communication, common formats for smaller companies include firstname@domain.com or first.lastname@domain.com. However, specific internal email structures are not publicly listed.
support@barbellabox.com (for customer service). A possible internal format could be firstname@barbellabox.com.
Format
support@barbellabox.com
Example
95%
Success rate
Forbes • August 2, 2017
An article detailing the founding story of Barbella Box by Dorian Laskey, highlighting her journey from being a CrossFit enthusiast to creating a subscription box service tailored to the needs of women in the fitness community. It covers the initial concept, challenges, and growth of the company....more
Subscription Box Mom • February 10, 2023
A review of the February 2023 Barbella Box, showcasing the types of products included, the value proposition for subscribers, and an overall assessment of the box's contents for that month. These types of reviews provide insight into their ongoing product curation....more
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