Banco Original
Banco Original's Overview
Banco Original is a Brazilian financial institution initially recognized as one of the country's pioneering fully digital banks. Originally with a strong focus on the agribusiness sector, it expanded to offer a comprehensive suite of services to retail customers. In a strategic move in 2023, its retail operations were acquired by PicPay. Consequently, Banco Original has sharpened its focus, concentrating on its core strengths: delivering specialized financial solutions, credit, and advisory services to the agribusiness sector, as well as corporate and wholesale clients, leveraging its robust digital platform and deep market expertise.
Where is Banco Original's Headquarters?
HQ Function
Serves as the central command for Banco Original's corporate strategy, financial operations, agribusiness and wholesale banking divisions, and technological innovation, especially following its strategic refocus.
Notable Features:
Modern office facilities located in a prime business district (Avenida Faria Lima), equipped with state-of-the-art technology infrastructure essential for its digital-first banking model.
Work Culture:
Fosters a culture of innovation, agility, and specialized expertise. There's a strong emphasis on developing tailored client solutions within the agribusiness and corporate sectors, driven by digital transformation and profound market knowledge.
HQ Significance:
The headquarters acts as the nerve center for Banco Original's specialized banking operations in Brazil, guiding its strategic direction and ensuring operational excellence in the agribusiness and wholesale markets.
Values Reflected in HQ: The headquarters and its operations reflect core values of innovation in financial services, strong partnerships with corporate and agribusiness clients, commitment to technological advancement, and prudent financial management.
Location:
Banco Original's operations and strategic focus are predominantly concentrated within Brazil. It serves as a key financial partner for the domestic agribusiness and wholesale sectors, leveraging its deep understanding of the local market. The bank does not maintain a significant international branch network, choosing to dedicate its expertise and resources to the Brazilian economy.
Street Address:
Avenida Brigadeiro Faria Lima, 3900, 8º Andar, Itaim Bibi
City:
São Paulo
State/Province:
SP
Country:
Brazil
Banco Original's Global Presence
Rio de Janeiro, RJ, Brazil
Address: Praia de Botafogo, 501 - Bloco I - 5º andar - Botafogo, Rio de Janeiro - RJ, 22250-040
To offer localized support, relationship management, and specialized financial advisory for key corporate and agribusiness clients within the economically significant Southeast region of Brazil.
Buying Intent Signals for Banco Original
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of Banco Original
As of April 2025, Banco Original' leadership includes:
Investors of Banco Original
Banco Original has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Key executive changes at Banco Original in the last 12 months were primarily driven by its strategic decision in mid-2023 to sell its retail operations to PicPay. This led to a restructuring of the leadership team to align with the bank's intensified focus on the wholesale and agribusiness sectors, including the transition of its former overall CEO and the confirmation of leadership for the refocused entity.
Departures
New Appointments:
Technology (Tech Stack) used by Banco Original
Discover the tools Banco Original uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Banco Original Email Formats and Examples
Banco Original typically utilizes a common corporate email format, generally combining an employee's first and last name, or an initial and last name, followed by the company domain.
[first].[last]@original.com.br
Format
joana.silva@original.com.br
Example
85%
Success rate
News and media
Bloomberg Línea Brazil • October 10, 2023
Banco Original Aims to Be a Niche Bank for Agribusiness and Wholesale After Sale to PicPay
Following the divestment of its retail operations to PicPay, Banco Original is strategically repositioning itself to concentrate on the wholesale and agribusiness sectors. The bank intends to operate as a specialized 'niche bank,' leveraging its substantial asset base (around R$12 billion) and deep expertise to drive growth in these key markets....more
NeoFeed • August 1, 2023
PicPay Concludes Purchase of Banco Original's Retail Portfolio
PicPay announced the successful completion of its acquisition of Banco Original's retail customer portfolio. This transaction, valued at R$1.2 billion, significantly enhances PicPay's footprint in the digital payments and financial services arena. For Banco Original, this move allows for a dedicated focus on strengthening its wholesale and agribusiness operations....more
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