HQ Function

Serves as a major corporate office for Keurig Dr Pepper, overseeing group-wide strategy, operations, marketing, R&D, and innovation for its extensive portfolio of brands, including Bai.

Notable Features:

The Frisco headquarters is a state-of-the-art facility, part of 'The Star,' home of the Dallas Cowboys World Headquarters. It features modern workspaces, advanced technology for collaboration, and various employee amenities, designed to reflect a dynamic and innovative company.

Work Culture:

Within Keurig Dr Pepper, the work culture promotes innovation, consumer-centricity, accountability, and teamwork. Employees often experience a fast-paced environment focused on driving growth for iconic brands and fostering a diverse and inclusive workplace.

HQ Significance:

This KDP headquarters is crucial for the strategic direction, brand management, and operational execution for Bai and other KDP brands in North America. It centralizes key decision-making and supports KDP's market leadership in the beverage industry.

Values Reflected in HQ: The headquarters' design and amenities reflect KDP's values of innovation, collaboration, sustainability, and commitment to its employees and the community.

Location:

Bai beverages, as part of Keurig Dr Pepper's portfolio, are primarily distributed and marketed across North America, with a strong presence in the United States and Canada. Keurig Dr Pepper also operates in Mexico and the Caribbean. While Bai's main focus is currently North America, KDP's global infrastructure supports supply chain logistics, international brand strategy, and potential future expansion into other markets for its successful brands.

Street Address:

6425 Hall of Fame Lane

City:

Frisco

State/Province:

Texas

Country:

USA