HQ Function

Serves as the central administrative, strategic, and primary operational hub for Backus in Peru, overseeing production, distribution, marketing, and corporate affairs for its extensive beverage portfolio.

Notable Features:

The Ate complex is one of the largest and most modern brewing facilities in South America, equipped with advanced production technology, extensive logistics capabilities, and significant corporate office space. It's a landmark of industrial capacity in Lima.

Work Culture:

Backus fosters a dynamic work culture centered on quality, innovation, and Peruvian pride, integrated with AB InBev's global emphasis on results-driven performance, meritocracy, talent development, and a strong commitment to sustainability and community engagement.

HQ Significance:

The Lima headquarters and main plant are pivotal to Peru's beverage industry and national economy, generating significant employment, supporting local suppliers, and upholding the legacy of iconic Peruvian brands.

Values Reflected in HQ: The headquarters embodies values of operational excellence, efficiency, high quality standards, a blend of rich tradition with forward-looking innovation, and a commitment to large-scale, sustainable production and corporate responsibility.

Location:

While Backus's primary market is Peru, where it holds a dominant position, its leading premium brands, particularly Cusqueña, have achieved significant international recognition. These brands are exported to various countries across North America, South America, Europe, and Asia. As an integral part of AB InBev, the world's largest brewer, Backus benefits from an extensive global distribution network. This allows its flagship Peruvian products to reach consumers worldwide, showcasing Peruvian quality, brewing tradition, and craftsmanship on an international stage.

Street Address:

Av. Nicolás Ayllón 3986

City:

Ate, Lima

State/Province:

Lima

Country:

Peru