Babylist is a comprehensive digital platform designed to guide expectant parents through the journey of preparing for a new baby. It offers a universal baby registry, allowing users to add any product from any store, alongside unique services like cash funds, meal deliveries, or help and favors. Babylist also provides expert-curated content, product reviews, health information through Babylist Health, and a curated e-commerce shop featuring a wide array of baby essentials and gear. Their mission is to make the transition to parenthood less overwhelming and more joyful by providing personalized solutions and trusted advice.
The Oakland headquarters serves as the main operational and strategic center for Babylist. Key functions include executive leadership, product development, engineering, marketing, design, content creation, and business operations.
As a modern tech company, Babylist's headquarters likely features an open and collaborative office environment, designed to foster creativity, teamwork, and innovation. Specific architectural details are not widely publicized, but such offices typically include amenities supporting employee well-being and productivity.
Babylist fosters a mission-driven, inclusive, and collaborative work culture. Employees are passionate about supporting new and expecting parents. The company emphasizes values such as empathy, user-centricity, and innovation. Glassdoor reviews often highlight a supportive team environment and meaningful work.
The Oakland headquarters is strategically important due to its location within the San Francisco Bay Area, providing access to a rich pool of tech talent, industry partnerships, and a vibrant startup community, which fuels Babylist's growth and innovation.
Babylist primarily serves the United States market with its registry, e-commerce, and health services. While its content (articles, guides, reviews) is accessible to a global audience online, the transactional aspects of the platform, such as product fulfillment and specific registry services, are focused on US-based users. The company's digital nature allows for global content reach, supporting expectant parents worldwide with information, even if direct services are U.S.-centric.
1625 Clay St, Suite 1100
Oakland
California
USA
Address: N/A - Predominantly remote workforce across the United States
This distributed model allows Babylist to attract diverse talent from across the country, promote work-life balance, and maintain operational agility. It supports national operations without the need for multiple large physical office hubs.
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As of April 2025, Babylist' leadership includes:
Babylist has been backed by several prominent investors over the years, including:
Babylist has focused on strengthening its leadership team to support its rapid growth. While day-to-day team expansions are ongoing, notable high-level executive changes are announced as they occur. Gilda Gallivan joined as CFO in mid-2023. Otherwise, the core executive team has shown stability.
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Babylist commonly uses the email format of an employee's first name followed by '@babylist.com'. This is a widely adopted convention in many technology and startup companies, making professional email addresses relatively predictable for communication purposes.
first@babylist.com
Format
natalie@babylist.com
Example
95%
Success rate
Business Wire • February 20, 2024
Babylist announced a strategic content partnership with The Bump, aiming to consolidate trusted resources and provide comprehensive guidance and support for expecting parents....more
PR Newswire • November 2, 2023
Babylist unveiled plans for its first physical retail pop-up store in Beverly Hills, California, marking its expansion into experiential retail and offering customers an immersive shopping experience....more
PR Newswire • July 11, 2023
Babylist announced the appointment of Gilda Gallivan as its new Chief Financial Officer. Gallivan brings extensive financial leadership experience to support Babylist's continued growth and scale....more
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