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B&R Industrial Automation, a member of the ABB Group, is an innovative automation company with headquarters in Austria and offices all around the world. As a global leader in industrial automation, B&R combines state-of-the-art technology with advanced engineering to provide customers in virtually every industry with complete solutions for machine and factory automation, motion control, HMI, and integrated safety technology. Their portfolio includes industrial PCs, control systems, I/O systems, drives, motors, and software solutions like Automation Studio. B&R is committed to helping machine builders and manufacturers increase productivity, flexibility, and efficiency while reducing time-to-market.
The Eggelsberg headquarters is the primary center for research and development, global operations management, production, and strategic decision-making for B&R's worldwide automation business.
The campus features state-of-the-art R&D labs, advanced manufacturing facilities including a smart factory, and a modern innovation and training campus. It has undergone significant expansion to support growth and technological advancement.
The work culture at B&R emphasizes innovation, precision engineering, customer focus, and collaboration. Being part of ABB, it also aligns with global standards of a multinational technology leader, fostering a dynamic and forward-thinking environment.
The Eggelsberg location is pivotal as it's where B&R was founded and has grown into a global player in automation. It symbolizes Austrian engineering excellence, is a major employer in the region, and drives innovation in the industry.
B&R Industrial Automation operates globally with a robust network of subsidiaries and offices in over 70 countries across Europe, Asia, North America, and South America. This extensive presence ensures close proximity to customers, providing localized sales, technical support, training, and application development. Functions supported globally include sales & marketing, customer service, R&D collaboration, technical support, engineering services, and distribution of their comprehensive portfolio of automation products including PLCs, industrial PCs, servo drives, and HMI devices.
B&R Strasse 1
Eggelsberg
Upper Austria
Austria
Address: 1250 Northmeadow Parkway, Suite 100, Roswell, GA 30076, USA
To directly serve the large and technologically advanced North American market, offering localized expertise, faster response times for customers and partners, and adapting global solutions to meet regional requirements and standards.
Address: Plot No. 10, S. No. 18/1B, Rep. Plot No. 9, Phase 1, Hinjewadi Rajiv Gandhi Infotech Park, Pune – 411057, Maharashtra, India
To cater to the rapidly expanding Indian market, providing local support and engineering expertise to help manufacturers improve productivity and adopt smart manufacturing practices.
Address: No. 2A, Zijingang Road, Xinzhuang Industrial Park, Minhang District, Shanghai 201109, China
To support B&R's significant presence in China, providing localized solutions and services to one of the world's largest manufacturing economies, and to facilitate close collaboration with local machine builders and factories.
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As of April 2025, B' leadership includes:
B has been backed by several prominent investors over the years, including:
Specific executive movements directly within the B&R Industrial Automation division are often integrated into broader ABB Group announcements or communicated internally. Based on publicly available information, there have been no major, widely publicized B&R-specific top-level executive hires or exits in the last 12 months. Key leadership positions appear stable.
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B&R Industrial Automation, as part of ABB, typically uses standardized corporate email formats. The most common format is based on employee names using the company's domain br-automation.com.
firstname.lastname@br-automation.com
Format
john.doe@br-automation.com
Example
85%
Success rate
br-automation.com • May 21, 2024
B&R is accelerating the development of robotics applications with its new openRBX software components. This toolkit simplifies the integration of robots from various manufacturers into machine control systems, leveraging open-source software and OPC UA for enhanced interoperability....more
br-automation.com • April 23, 2024
At Hannover Messe 2024, B&R showcased innovative solutions for sustainable machine building. The focus was on enhancing energy efficiency, conserving resources, and promoting circular economy principles through advanced automation technology and intelligent software....more
br-automation.com • March 12, 2024
B&R has released an update for its exOS software, streamlining the development and deployment of automated guided vehicles (AGVs) and autonomous mobile robots (AMRs). This update enhances flexibility and integration capabilities for sophisticated intralogistics solutions....more
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